[ecrea] Ludic Economies symposium

Ludic Economies: a symposium on value and exchange in contemporary game 
cultures.

30th June 2015 12.30-18.00

Winchester School of Art, University of Southampton

https://designmediaecologies.wordpress.com/

Play and games are at the heart of the new business models of mediatized 
global capitalism, attracting and sustaining attention, pioneering new 
techniques of payment and brand loyalty, lubricating the monetary and 
affective microtransactions of social media networks. The tensions are 
palpable: the social pleasures and spontaneous creativity of play 
harnessed to the late capitalist trajectories of ever greater 
mobilisation of everyday life for the aims of accumulation; the liminoid 
spaces of digital play gamified and punctuated by micro-payments.

This one-day symposium will ask what other economies, currencies, modes 
of exchange and values are now - or could be - in play. From the hybrid 
entrepreneurial-cooperative spaces of game development hubs to new 
networked relationships between producers and players, from theoretical 
and practical tactics for diversifying computer game cultures to games 
design for actual world intervention, we will draw on recent critical 
and creative work on the games and media industries, work that questions 
what ‘economy’ might mean for more sustainable design and play futures.

This event will feature cutting edge research including the recent AHRC 
videogame network project on indie game development Creative 
Territories<http://creativeterritories.dcrc.org.uk/>, crowd-funding for 
alternative games development, the role of non-profit games hubs, all 
female game jams, advergaming, e-sports, walkthrough entrepreneurship, 
theories of cultural value, the widening of participation in game 
development, and the gift economies of co-creation in online gameplay.

Confirmed speakers:

Dan Ashton (Winchester School of Art)

Patrick Crogan (University of the West of England, Bristol)

Constance Fleuriot (independent game developer)

Josh Jarrett (University of the West of England, Bristol)

Helen W Kennedy (Brighton University)

Ashok Ranchod (Winchester School of Art)

Vanissa Wanick (Winchester School of Art)

There will be a mini-arcade of projects from WSA’s new BA Games Design & 
Art<http://www.southampton.ac.uk/wsa/undergraduate/courses/ba_games_design.page>.

Ludic Economies is run by the Design & Media Ecologies 
Lab<https://designmediaecologies.wordpress.com/>, and the Winchester 
Centre for Global Futures in Art, Design, & 
Media<http://www.southampton.ac.uk/wsa/research/centres.page>, in 
collaboration with the Games Design 
Hub<http://blog.soton.ac.uk/gamesdesignhub/> and the MA Global Media 
Management<http://www.southampton.ac.uk/wsa/postgraduate/taught_courses/ma_global_media_management.page>. 
The event will be held at the University of Southampton’s WSA campus in 
Winchester: Park Avenue SO23 8DL.

http://www.southampton.ac.uk/wsa/index.page

Ludic Economies is free, but places are limited. Please contact Seth 
Giddings: (s.giddings /at/ soton.ac.uk)<mailto:(s.giddings /at/ soton.ac.uk)>



Dr Seth Giddings
Associate Professor Digital Culture & Design
Winchester School of Art
University of Southampton
SO23 8DL
www.microethology.net

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