[ecrea] New book: "Public Service Media Renewal: Adaptation to Digital Network Challenges"

NEW BOOK:

“Public Service Media Renewal: Adaptation to Digital Network Challenges”
Peter Lang Publishing, 2017
Edited by: Michal Glowacki and Alicja Jaskiernia
https://www.peterlang.com/view/product/26080

This book analyses the adaptivity of public service media (PSM) to the 
digital network age. The authors use specific case studies and research 
initiatives, involving a variety of methodological and theoretical 
approaches, to argue that current changes in media and society offer a 
wide range of possibilities for PSM renewal. Changes in PSM are analysed 
through the lenses of shifts in users’ behavior and the growing 
importance of big data, machine mediation and developing partnership 
systems alongside other agents in the overall media ecology. The authors 
map the potential mental, regulatory, institutional and financial 
indicators which might restrict the ways in which PSM adapts. They argue 
that PSM renewal is possible as long as PSM policy-makers and managers 
both recognize and understand the drivers for, and obstacles to, change.

«What is the role of Public Service Media in the digital era? While 
pundits either call for its abolishment or fend off any criticism, the 
present volume avoids simplistic answers and offers valuable inputs for 
academic and policy debates.» Manuel Puppis, University of Fribourg, 
Switzerland.

«This volume presents a multi-layered analytical prism through the 
lenses of which conditions for public service media future may be 
viewed. An excellent source for media studies with country cases and 
general evaluation.» Andrei Richter, Office of the OSCE Representative 
on Freedom of the Media, Vienna, Austria


CONTENTS


Preface: Facing criticism and a new reality – the need for a new public 
service media mindset

Roberto Suarez Candel

Editors' introduction

Michal Glowacki and Alicja Jaskiernia

Public service media regulation in the new media environment: the 
role 
of the networks for accelerating reforms

Bissera Zankova

Public service media and partnerships: analysis of policies 
and
strategies in Flanders

Tim Raats and Karen Donders

Public service media ecology: Tallinn, Estonia

Michal Glowacki

Diverse society, diverse perception: a case study of public 
service
media in Austria

Nicole Gonser, Markus Grammel, Johann Grundl and Gisela Reiter

The participatory turn in public service media

Tiziano Bonini

Intermediaries exercising influence through algorithms within
public 
service media

Jonathon Hutchinson

The potential of machine mediation in the maintenance of public 
service 
media

Lizzie Jackson

Public service media in Croatia: virtues and flaws of media 
transformation

Anja Stevic and Emil Cancar

Public service media vs. sovereign national media: transition of 
public 
service media in Poland

Alicja Jaskiernia and Katarzyna Pokorna-Ignatowicz

The blessing and curse of being public: managing change 
in public 
service media in Finland

Paivi Maijanen

Conclusions: towards public service media renewal

Michal Glowacki and Alicja Jaskiernia









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