[ecrea] New issue: Central European Journal of Communication

CENTRAL EUROPEAN JOURNAL OF COMMUNICATION

Volume 4, No 1 (6), Spring 2011

“THE ROLE AND FUNCTION OF PUBLIC RELATIONS IN CONTEMPORARY SOCIETY. PR 
BETWEEN SERVICE FOR AN ORGANIZATION AND THE PUBLIC”

Editor: Michal Glowacki, Guest Editor: Jerzy Oledzki

Table of contents:

Editor’s introduction: Public relations in a democratic society (Jerzy 
Oledzki)

Public relations and strategic management: Institutionalizing 
organization–public relationships in contemporary society (James E. Grunig)

Reconsidering contemporary public relations: Theoretical engagement of 
practitioners in a communication society (Astrid Spatzier and Benno 
Signitzer)

A walk in the public relations field: Theoretical discussions from a 
social media and network society perspective (Kaja Tampere)

Public relations in society. A new approach to the difficult 
relationships between PR and its environment (Olaf Hoffjann)

Contextualizing and redefining authenticity in organizational 
communication (Natascha Zowislo-Grunewald and Jurgen Schulz)

Public relations and trust in contemporary global society: A Luhmannian 
perspective of the role of public relations in enhancing trust among 
social systems (Chiara Valentini and Dean Kruckeberg)

The role and functions of government public relations. Lessons from 
public perceptions of government (Maria Jose Canel Crespo and Nazareth 
Echart)

PR, politics and democracy (Sigurd Allern)

Public relations without ethics will face the same fate as propaganda 
(Jerzy Oledzki)

The role of PR in healthcare and social insurance reform in Poland and 
the United States (Michael Szporer and Jacek Barlik)

CENTRAL EUROPEAN JOURNAL OF COMMUNICATION is published twice a year on 
behalf of the Polish Communication Association. The journal welcomes 
high quality research and analysis from diverse theoretical and 
methodological approaches, as well as reviews of publications and 
publishes notes on a wide range of literature on media and communication 
studies.

CONTACT:


CENTRAL EUROPEAN JOURNAL OF COMMUNICATION


Polish Communication Association


Ul. Koszarowa 3

50-149 Wroclaw

Poland

(journal /at/ ptks.pl) <mailto:(journal /at/ ptks.pl)>


www.cejc.ptks.pl <http://www.cejc.ptks.pl>