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[ecrea] CFP: Value Creation in Media Markets: Business Models, Clusters and Ecosystems (2017 emma conference)
Thu Sep 15 22:29:44 GMT 2016
*CFP: Value Creation in Media Markets: Business Models, Clusters and
Ecosystems***
2017 Annual conference of the European Media Management Association (emma)
The conference will be hosted in Ghent, Belgium on *11-12 May 2017*
(organized in partnership by Ghent University and Vrije Universiteit
Brussels)
Submission deadline for abstracts: 5 December 2016
*Value Creation in Media Markets: Business Models, Clusters and
Ecosystems***
As contemporary media markets are marked by high velocity, disruptive
innovation and tilting power structures, media businesses are pressured
to abandon the dominant logic and transform the dynamics of value
creation and capture that underlie their business models. Media
organisations need to develop capabilities in order to respond to
changing audience behaviour and experiment with new business
opportunities. A more entrepreneurial spirit is necessary and
opportunities must be seized more quickly. This demands a different
mind-set for most of today’s media businesses. Value is no longer
created in isolation, but increasingly co-created by a series of
partnerships and relationships in media clusters or business ecosystems,
in which multiple parties join forces, innovate and co-produce value.
These new value creation models form the context of the 2017 emma
conference. The thematic focus is on the development of business models
and modes of cooperation in media clusters and ecosystems.
Topics of particular relevance include:
·Business model innovation and ecosystems
·Collaboration, partnerships and coopetition
·Media hubs, creative clusters and value networks
·Platforms and multi-sided markets
·Entrepreneurship in media and journalism
·Media funding, venture capital and crowdfunding
·Emerging media markets
·Media innovation policies and subsidies
·Talent management and creativity
·Creativity, user participation and value co-creation
·Information technology in media companies
·Impact of digital technology on media consumption
*Submission requirements and paper reviews*
Submissions are invited as paper proposals in the form of abstracts (750
words maximum) followed by a full paper (6.000 words maximum) if the
abstract is accepted.
The abstract should address the following points (which will be used as
evaluation criteria):
·Relevance to the academic field of media management
·Theoretical grounding and rationale for selection
·Specification and rationale for research methods
·Description of empirical data used
·Clear summary of main results
·Contribution to the field’s knowledge base
·Practical implications (for business and/or policy)
All submissions should be uploaded to emma’s online submission tool
(http://www.media-management.eu/ocs/index.php/emma/emma2017/author/submit).
If you would like your proposal to be specifically considered for one of
the topics outlined above, please select the relevant option in the
online interface when submitting.
All submissions will be peer reviewed in double-blind fashion by
referees nominated to the conference’s Scientific Committee.
For questions requiring clarification of this call please contact Tom
Evens (Tom.Evens[at]UGent.be <mailto:(Tom.Evens /at/ UGent.be)>).
*Important dates and further information*
09 September 2016
Opening online submission
*05 December 2016***
Deadline for abstract submission
09 January 2017
Notification of acceptance and opening conference registration
20 March 2017
Deadline for full paper submission
26 April 2017
Closing conference registration
11-12 May 2017
emma 2017 conference (possibly pre-conference on 10 May)
Papers must be submitted on time to be eligible for the Best Paper Award
(€300).
Early career researchers that want to apply for an emma conference grant
(up to €1000) are referred to the Call for Application published on the
emma website.
For updates, please check www.media-management.eu/conferences
<http://www.media-management.eu/conferences>, follow emma on
_www.facebook.com/emma.media.management
<http://www.facebook.com/emma.media.management>_and Twitter
hashtag#emmaGhent
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