[ecrea] CFP Mediterranea V9N2, V8N2 and V9N1

    Call for papers Revista Mediterránea de Comunicación | Mediterranean
    Journal of Communication V9N2 (July 2018)


        *Educommunication and Promotion of Health (V9N2, July 2018)*

        The prevention-focused public health approach is taking a turn.
        The traditional twentieth-century trend, which, based on
        protection and prevention of health, has emphasized reducing
        risk factors in order to halt the progression of these factors,
        mitigate their consequences or create barriers to disease.
        Taking firm steps towards a new approach: positive public
        health, as a way to shape other policies and actions in health,
        focusing on what makes people, families, communities and groups
        increase control and improve their health.  In this model that
        revitalizes the promotion of health gains the commitment with
        the assets for the health within the statements of the
        salutogenesis. This monograph seeks to bring together these
        asset cultures and Relation, Information and Communication
        Technologies (TRIC), highlighting local interventions, scenarios
        and tools, asset maps and experiences under parameters and
        indicators of digital literacy and promotion of the health.

        The Network has become the preponderant macro-system, going from
        being a reference to a context of identity and belonging,
        opening a new environment for cyber-survival, where
        participation, equity and inclusion are revitalized as
        co-responsibility dynamics in this new scenario for
        socialization. Health determinants, especially lifestyles or
        so-called everyday life, take on special relevance in today's
        hyperconnected, innovative generation of EMIREC initiatives in
        the empowerment of critical viewers and committed citizens,
        active individuals and Participatory, core of the Ottawa
        Charter. In the era of hyperconectivity, behavioral imbalances,
        emotional techno-dependence, and even techno-stress, it is
        urgent to approach the blogosphere to reflect and help give
        referents of good practices to the new scenario of mobile and
        digital communication. The model of community assets is based on
        a specific methodology that emphasizes the development of
        policies and activities based on the capacities, skills and
        resources of the people and that has evidence of their
        effectiveness. Experiences of learning and use with the media of
        the 21st century, sensitive to incorporate new media and social
        media dynamics with active community based health strategies in
        terms of intersectorality in programs, projects and
        interventions in health promotion.

        Suggested sub-themes are: Educommunication and life skills;
        Salutogenesis and digital humanism; Emotional well-being,
        neuroscience and knowledge transfer; Strategies of
        educommunication from and for healthy environments; Dynamics of
        active, relational and environmental learning; Educommunication,
        accessibility, inclusion and equality; Blogosphere and
        techno-utopias; Protocols of good practices with social media
        and TRIC; Interactions, mediations and contexts: new roles and
        protagonists; Culture and asset mapping in media education
        scenarios; New multimedia forums of scientific popularization.

        Coordinators: Dr. Francisco García García  (University
        Complutense of Madrid, España) and D. Carlos Gurpegui Vidal
        (University Oberta of Catalonian, Spain). Deadline: 15th April
        2018. Submissions: https://goo.gl/5NkXVA

        *LEDS Generation: Educommunication, Media competences and
        smartphones (V9N2, July 2018)*

        In a society in which the majority of communications are
        mediated by screens, media education is vital to guaranteeing
        citizens’ personal autonomy and a healthy democracy. In the last
        10 years, the consumption of digital media across the entire
        citizen spectrum has become a universal phenomenon with an
        enormous impact on society, family and personal lives in all
        contexts, including leisure, work, education, etc. International
        organizations (UNESCO, the UN, UNICEF, the Council of Europe and
        the European Parliament) have expressed particular concern about
        the changes these emerging interactive media are producing in
        the population, and have issued directives and recommendations
        for their correct implementation in several countries.
        Scientific research in this field is seen as essential for a
        rigorous and systematic analysis of citizens’ attitudes and
        behaviours regarding the use of these emerging digital
        technologies (smartphones, tablets and phablets) by diverse
        collectives across a range of contexts, in order to detect the
        shortcomings that media education should attend to and the
        innovative practices that need to be encouraged by
        educommunication strategies.

        Coordinators: Dr. Ignacio Aguaded (University of Huelva, Spain)
        and Dra. Eliana Nagamini (University os São Paulo, Brazil).
        Deadline: 15th April 2018.

        Submissions: https://goo.gl/5NkXVA

	


--

Call for papers Revista Mediterránea de Comunicación |Mediterranean 
Journal of Communication V8N2 (July 2017)

Music, advertising and transmedia storytelling & Music, video and new 
trends in music-visual formats

Deadline:30th April 2017

Music, advertising and transmedia storytelling:

Music communicates; this is why it is being used in advertising since 
the early 20th century. Music is important for brands because it creates 
value and engagement, and turns consumers into fans. Music and 
advertising have always reproduced their relationship in different media 
(press, radio, Tv, internet), and their adaptation to the codes and 
dynamics of each medium is a challenge for the implement of innovative 
narratives. Nowadays, media convergence has opened new ways of 
transmediality that multiply the possibilities of interaction among 
music and advertising. Thus, brands have begun to produce music as a 
strategy to improve their status and to profit from the values of music. 
In this context of media convergence and participative culture, it is 
necessary to approach the new procedures, codes and transmedia 
storytelling that brands are developing to engage with a demanding, 
disperse and disloyal target.

In this special issue we aim to analyze the relationship of music and 
advertising in the contemporary context, approaching the relevance of 
transmedia storytelling, branded content and new forms of audiovisual 
advertising. But we are also interested in case studies that run across 
different periods and in the strategies of revival and nostalgia that 
are commonly used in advertising.

The following topics are especially welcome, but the editors are open to 
other perspectives or approaches:

- Music as advertising: songs, music videos, concerts or festivals.

- Links between brands and musicians: celebrity endorsements patronage, 
product placement, etc.

- Musical identity of brands: genres, discourses and targets.

- New relationships between music, image and text in a digital environment.

- The history of music in advertising: case studies, revivals and nostalgia.

- Music in the apps: new strategies in advertising.

- Transmedia storytelling in the promotion of released albums.

Coordinators: Dr. Eduardo Viñuela  (Universidad de Oviedo, Spain) 
(vinuelaeduardo /at/ uniovi.es) and Dra. Candelaria Sánchez (Universidad de 
Alicante, Spain) (cande.sanchez /at/ ua.es)

Music video and new trends in music-visual formats:

Music video is probably the best audiovisual format in the adaptation to 
the transition to digital mass communication context. Unlike other 
media, formats or languages with the need to redefine the nature as an 
audiovisual genre o format, music video has revived to the point of 
becoming a fundamental reference of production by the audience or by 
users, while cultural industries have understood its suitability as a 
vehicle for transmission of various messages or as a medium for the 
experimentation in current technologies and languages. Online 
distribution platforms such as YouTube have shown the demand and success 
of this format: in the list of 20 most played videos in its history, 18 
are music videos.

The last decade has meant a growth in research about this format in 
Spain and Latin America, with a blowup of specialized publications on 
the subject ... Therefore, we propose a monographic study about the 
current applications of audiovisual language to new contexts on 
production, distribution and active reception in music video.

The proposed sub-themes are:

-Text analysis and music video.

-The function of advertising in music video.

-The new industrial context of music video.

-The music video and its relationship with other disciplines in social 
sciences and communication studies.

-Language and discourse: formal resources.

-Technology, networks and users in interaction with music video.

-The Authorship in music video.

-The music video in the context of transmedia production.

Coordinators: Dra.Ana María Sedeño Valdellós (Universidad de Málaga) 
(valdellos /at/ uma.es);Dr. José Patricio Pérez Rufí (Universidad de Málaga) 
(patricioperez /at/ uma.es) and Dra. Virginia Guarinos Galán (Universidad de 
Sevilla).

+++++

Call for papers Mediterranean Journal of Communication
Academic Radio in the Digital Convergence

Deadline: 15th October 2017


Mediterranean Journal of Communication performs the call for papers for 
the monograph "The college radio in the digital convergence" coordinated 
by Dr. Miguel Angel Ortiz (Universidad Complutense de Madrid), to be 
published in January 2018 (vol. 9 No. 1).
In the European Union and Latin America, university radios have become a 
vehicle for participation by the social sectors that usually have no 
place in conventional stations and a means of scientific and cultural 
dissemination. In addition, university radios are now training centers 
for future professionals in the radio sector. In Spain, the University 
radio is a relatively recent phenomenon. More experience in this type of 
emissions have some European countries like Britain and Franceand others 
in Latin America, such as Argentina, where the issuer of the University 
of La Plata is on track to meet its centenary.
For now presented monograph they are of interest any kind of Research on 
different aspects of college radio:

· History of university radio in the world.
· Content of their programming.
· Structure university radio.
· Technological development.
· University radio and social networks.
· Science in the university radio.
· Training in the university radio.
· Teaching innovation in university radio.
· Production processes in the university radio.
· Other issues considered of interest to researchers.
​Submissions: ​https://goo.gl/JXEvgv
---------------
The COMMLIST
---------------
This mailing list is a free service offered by Nico Carpentier. Please
use it responsibly and wisely.
--
To subscribe or unsubscribe, please visit http://commlist.org/
--
Before sending a posting request, please always read the guidelines at
http://commlist.org/
--
To contact the mailing list manager:
Email: (nico.carpentier /at/ vub.ac.be)
URL: http://nicocarpentier.net
---------------