[ecrea] CFP: Public Health & Communication

status: CfP Call for papers
publication project

Public Health & Communication

31.05.2017
Revue MEI Médiation et Information n°40

Research on public health seeks to save, to protect and to improve the 
well-being of the population. To do so, research follows two goals: 1. 
to study health issues in order to understand their epidemiological and 
sociocultural origins. 2. To intervene with the population at large and 
with vulnerable people to promote medical attention, measures of 
protection and prevention. In public health, communication plays a role 
within the frame of the second goal. This role consists in conveying new 
behaviours adapted to health hazards, environmental hazards, to the 
prevention of accidents, to the education to “safer sex”, to the 
improvement of medical attention and living conditions, as well as to 
the implementation of new civic regulations.
This bilingual issue n°40 of MEI, a peer reviewed journal published in 
Paris, attempts to demonstrate how the interaction between public health 
and communication sets up propaganda of a new hygiene ideology promoting 
self-care and social government which benefits the entire community. 
Hinging on key concepts of contemporary liberalism such as 
self-responsibility, free will and non-discriminatory universalism, 
public health communication covers several dimensions: customs 
(different cultural practices, representations, and sensibility), types 
(definition of the at-risk-population and vulnerable people), political 
(promotion of the hygiene ideology), and state dimension (adoption of 
new social regulations). This issue of MEI is inscribed in an 
interdisciplinary framework, embracing information sciences, CDA, visual 
semiotics, political science, and linguistics. The research corpus 
includes different Medias which are likely to influence public opinion: 
web sites, social networks, advertising TV campaigns, posters, adverts, 
leaflets, and brochures. To be published in spring 2017.

Please send abstracts of one page by the end of October 2016.

Contact person: Michael Rinn (Directeur du numéro)
email: (michael.rinn /at/ univ-brest.fr)

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