Archive for publications, 2025

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[Commlist] new report: AI Adoption by UK Journalists and their Newsrooms: Surveying Applications, Approaches, and Attitudes

Fri Nov 28 09:15:04 GMT 2025


Today the Reuters Institute published our new open access report:

“AI Adoption by UK Journalists and their Newsrooms: Surveying Applications, Approaches, and Attitudes”:

https://reutersinstitute.politics.ox.ac.uk/ai-adoption-uk-journalists-and-their-newsrooms-surveying-applications-approaches-and-attitudes <https://reutersinstitute.politics.ox.ac.uk/ai-adoption-uk-journalists-and-their-newsrooms-surveying-applications-approaches-and-attitudes>

Based on a broadly representative survey of 1,004 journalists, the report covers:

— Whether and how journalists use artificial intelligence (AI) professionally. — The extent to which they see it as a threat and as an opportunity for journalism. — The levels of concern they have about various potential ethical consequences of the use of AI in journalism.
— How AI usage is linked to aspects of their job satisfaction.
— Differences in journalists’ AI use and attitudes by gender, age, reporting beat, seniority, and media formats worked with. — Journalists’ perceptions of how deeply AI is integrated into their main newsroom’s processes. — Whether their employer provides AI training and guidelines/protocols and uses third-party and/or in-house AI tools. — Their employer’s general stance towards AI and plans for its future integration. — Differences in employers’ approaches towards AI by size, public/private ownership, and media cultural background.


The authors of the report are Prof Neil Thurman of LMU Munich and City St George’s, University of London, Sina Thäsler-Kordonouri of LMU Munich, and Dr Richard Fletcher of the Reuters Institute for the Study of Journalism at Oxford University.


https://reutersinstitute.politics.ox.ac.uk/ai-adoption-uk-journalists-and-their-newsrooms-surveying-applications-approaches-and-attitudes <https://reutersinstitute.politics.ox.ac.uk/ai-adoption-uk-journalists-and-their-newsrooms-surveying-applications-approaches-and-attitudes>


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