[ecrea] Zonemoda journal - nr8 Fashion and cultural heritage - CFP

*CALL FOR PAPERS*

ZONEMODA JOURNAL  n. 8 FASHION AND CULTURAL HERITAGE
Studies, policies and strategies between the public and private sector
Guest editors: Daniela Calanca and Cinzia Capalbo

ZoneModa Journal invites you to present proposals for a monographic 
issue on Fashion and Cultural Heritage. The relationship between fashion 
and cultural heritage has recently produced excellent results from an 
economic point of view. In recent years several Italian and European 
companies, drawing inspiration from their own history while looking at 
the future, have turned their archives into competitive tools for Brand 
Identity and Heritage Marketing strategies.
At the same time in Italy the project “Archivi della moda del ‘900” 
(Fashion Archives of the 20th Century), aimed to recover and enhance the 
heritage of Italian fashion kept in both public and private archives of 
the twentieth century, is increasingly relevant in terms of fashion 
heritage. Such heritage is made of paper documents as well as clothing 
and accessories, therefore, it has a lot in common with preservation and 
enhancement strategies, typical of museums.
This project, coordinated by Associazione Nazionale Archivistica 
Italiana (National Association of Italian Archivists - ANAI), is carried 
out in collaboration with Direzione Generale per gli Archivi del 
Ministero per i Beni e le Attività Culturali e del Turismo (General 
Direction for Archives of the Italian Ministry of Cultural Heritage and 
Activities and Tourism), Direzione Generale per le Biblioteche (General 
Direction for Library Heritage), Istituti Culturali e il diritto 
d’autore del Ministero per i Beni e le Attività Culturali e del Turismo 
(Cultural Institutes and Copyright of the Italian Ministry of Cultural 
Heritage and Activities and Tourism). With the involvement of several 
institutions, the project Fashion Archives of the 20th-Century 
represents a fundamental need to know and preserve an important legacy 
and identity. Today, despite the risk of dispersion, this heritage 
represents a crucial factor in the promotion and innovation of the made 
in Italy brand (http://www.moda.san.beniculturali.it/wordpress/).

Moreover, the issue of conservation, transmission and enhancement of 
cultural heritage has for many years been the core of major national and 
international debates. Up to the present, Italian policies and – more 
generally – European Union policies provide specific guidelines for 
programs centred on this issue to be developed through the innovative 
use of digital and web technologies.
In addition, the historical heritage of fashion in Italy is incredibly 
vast, as evidenced by the still-ongoing work of mapping carried out by 
the Sistema Informativo Unificato per le Soprintendenze Archivistiche - 
SIUSA (Unified Information System for the Supervision Agencies) - which 
represents the primary access point for consulting and research 
non-governmental archival heritage, both public and private, which are 
not kept by State Archives (http://siusa.archivi.beniculturali.it).

Therefore, this issue intends to investigate the following topics:
- Theories and analytical models
- Cultural heritage and documents
- Fashion cultural institutions
- Italian and international policies
- Management and creative and cultural industries
- Italian fashion system: Made in Italy and storytelling - Historical 
processes and local identities
- Digital heritage
- Fashion and Public History

Abstracts (no more than 1000 words + 5 bibliographical references, word 
.doc format), written in English, are to be sent to: 
(zonemodajournal /at/ unibo.it)
Abstract acceptance does not guarantee publication of the article, which 
will be submitted to a double-blind peer-review process. Tha abstract 
submission deadline is October 15th 2017.
The editorial staff will inform the authors of abstract reception by 
email, and will notify its acceptance (which might include comments and 
requests of explanations) by November 15th 2017.
The full-length paper (6000-7000 words, in Italian or English) should be 
submitted by January 31st 2018.
Reviewers’ comments will be sent to the authors by February 28th 2018.
Authors shall send the improved article to the editorial staff by March 
31st 2018.
ZMJ 8 is scheduled to be published in May 2018.


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