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[Commlist] New report, free to download: ‘Re-presenting para-sport bodies: Disability and the cultural legacy of the Paralympic Games’
Tue Jan 14 23:34:23 GMT 2020
We are pleased to announce the publication of a new report on the
broadcasting of the Paralympics in the UK.
Free to download from: http://pasccal.com/pasccal-project-report/ or
direct download:
http://pasccal.com/wp-content/uploads/2019/12/BU-3-Paralympic-Report-6.4.pdf
This report details the findings of the AHRC project entitled
‘Re-presenting Para-sport bodies: Disability and the cultural legacy of
the Paralympic Games’. The project explored media constructions of
disability through Paralympic sport and the impact on public attitudes
and perceptions of disability. This report provides data
and recommendations drawn from the first funded academic project to
examine the implications of the rapid commercialisation of the
Paralympic Games and the increasing visibility of disability in the
media; influenced by the success of Channel 4’s entry as the United
Kingdom’s official Paralympic broadcaster in 2012.
Through an integrated methodological approach, we provide a joined-up
evidence base that captures the intentions and practices of Channel 4’s
(C4) broadcasting of the Rio 2016 Paralympics; the influence of this on
the content of Paralympic coverage and mediated forms of disability
representation; and the wider impact on public attitudes toward
disability. This approach allowed us to examine the important and
influential relationship between Paralympic production
practices, progressive social change and cultural legacies.
The report demonstrates the important cultural impact of the Paralympic
Games and the extent socially progressive forms of disability
representation can and do effect positive social change with respect to
disability awareness. We argue that both the quality and quantity of
Paralympic coverage by C4 has been an important vehicle in progressive
forms of disability representation marked by greater inclusion,
education, and visibility of disability. Here, we highlight some of the
complexities and contradictions in the Paralympic legacy with respect to
issues of inclusion and exclusion, empowerment and disempowerment, and
forms of marginalisation. Through the report we provide a number of
empirically-driven insights for progressive and sustainable Paralympic
cultural legacies.
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