The deadline for submission of abstracts, proposals and posters is
December 15, 2010.
Please feel free to also forward any questions about submissions to
Dr. Julio Angel Ortiz (ortizj /at/ rutgers.edu).
http://comminfo.rutgers.edu/conferences/game-behind-the-game/cfp.html
The Game behind the Video Game: Business, Regulation, and Society in
the Gaming Industry
The Heldrich Hotel, New Brunswick, New Jersey USA
April 8-9, 2011
http://comminfo.rutgers.edu/conferences/game-behind-the-game
Keynote Presentation:
Greg Lastowka, Rutgers Professor of Law, author of Virtual Justice:
The New Laws of Online Worlds (Yale U.), and Terra Nova blogger
We invite you to submit abstracts, proposals and
posters for a two- day conference that addresses
the video gaming industry and business
models, and will include presenters and papers on industry approaches
to strategy, positioning, and management; legal and regulatory
challenges; emerging trends in demographics and applications, as well
as marketing and media responses. This conference is hosted by the
Rutgers School of Communication and Information and the Institute for
Information Policy (IIP), and will be held at the Heldrich Hotel in
New Brunswick, NJ. Details about the conference can be found below.
AIM
Our goal is to foster a professional conversation and debate among
industry leaders, experts, and scholars who share interests in video
games as they relate to policy, law, and society, with specific
attention to legal implications, business models, and economic forces
unfolding. While gaming discourse often centers on technology, game
design, and platform development, we will focus instead on the
leadership and direction of the ?metaverse:? from the management of
sub-economies inside virtual worlds to bandwidth management; from
marketing to the disenfranchised to creating entertainment
franchises; and from using social gaming to save the world or to
create new world orders. Games, gaming economies, and the use of
gaming for training and modeling in technical, professional,
militaristic, medical, and educational arenas shape our relationships
to each other and to what we want as individuals and as communities.
The conference will be held at the Heldrich Hotel in New Brunswick,
New Jersey from late afternoon on Friday, April 8th 2011 to late
afternoon on Saturday, April 9th. We are planning for an attendance
of more than 150 professionals, experts, scholars, and students. We
invite you to join us as we identify key issues and questions,
consider and recommend policy alternatives, and influence a research
agenda around the ?game behind the game? or the business implications
underlying the industry.
SCOPE:
Topics of interest include but are not limited to:
Business and Economic
· Labor, production, demand, and consumption of games
· Economics and business models in the game industry
· Virtual goods, money, property and/or services
· Packaging/bundling of gaming into entertainment of all
kinds (books, movies, games, theme parks, etc.)
· New markets (disenfranchised communities, inexpensive
games, etc.)
· Marketing and market strategies
· Gaming and the globalization processes
· The economy within videogames / when ?virtual? money
becomes real
· Bandwidth and video games
· Videogame impacts on telecommunications infrastructure
Applications
· Business applications of gaming platforms
· New technology and non-traditional applications (e.g. defense)
· Games as social platforms
· Developing games in virtual worlds
Law and Policy
· Legal aspects (e.g. Supreme Court case of California law)
· Policy/regulatory environment/constraints of videogames
· ?Filters? and videogames; videogame regulation
· Ethics and games
· Political role of videogames
Society
· The role of the press/media in gaming industry
· Social, political and ethical issues related to digital
games and gaming
· Women and diversity in games/representations and
stereotypes in games
· Gamer culture and community trends
· Impacts of videogames on society
INVITED SPEAKERS:
Keynote: Greg Lastowka, Professor, Rutgers School of Law Camden;
author of Terra Nova blog; author of Virtual Justice: The New Laws of
Online Worlds
Greg Lastowka's research focuses on the intersection of intellectual
property and new technology. His book Virtual Justice (Yale
University Press, 2010) explores the complexities of how law applies
to new forms of online community. Lastowka has also written
extensively on search engine regulation, computer trespass, digital
copyright, online trademark, and the legal protection of authorial
attribution interests. His work has appeared in the California Law
Review, the Indiana Law Review, the William & Mary Law Review, the
Boston University Law Review, the Virginia Law Review, among others.
Professor Lastowka is often consulted as an expert on Internet law
issues and has been quoted in publications such as Nature, The
Economist, Scientific American, and The New York Times.
Professor Lastowka is a summa cum laude graduate of Yale University.
He attended the University of Virginia School of Law. Before joining
the Rutgers faculty, Lastowka practiced intellectual property law at
Dechert LLP in Philadelphia and was co-counsel for Ken Hamidi in the
landmark case of Intel v. Hamidi, which defined the contours of the
law of Internet trespass.
STRUCTURE:
The conference will use a
speakers/panels/workshops format, using pre-
distributed abstract papers as a basis for discussion. It will
include: discussions from leaders in academia
and industry; peer- reviewed paper sessions,
panel sessions (including academic and
industry discussions), a poster session, and
exhibits from industry- leading vendors.
ORGANIZING COMMITTEE:
· Jorge Reina Schement, Dean of Rutgers School of
Communication and Information (Conference Chair)
· Richard D. Taylor, Palmer Chair of Telecommunications
Studies and Law, Co-Director of the Institute for Information Policy,
The Pennsylvania State University
· Ashanti Martin, Director of Public Communications, Rutgers
School of Communication and Information
· Melanie Andrich, Director, Professional Development
Studies, Rutgers School of Communication and Information
· Stew Mohr, Director of ITI Program, Rutgers School of
Communication and Information
· Julio Angel Ortiz, Postdoctoral Research Associate, Rutgers
School of Communication and Information
· Joe Sanchez, Assistant Professor, Rutgers School of
Communication and Information
· Jacob Sanchez, Doctoral Student, Rutgers School of
Communication and Information
SUBMISSIONS PROCESS:
For abstracts: Please submit a 500 word abstract by following the
screen instructions here:
http://comminfo.rutgers.edu/conferences/game-behind-the-game/cfp/
abstracts.html
For panel proposals: Please submit your proposal by following the
screen instructions here:
http://comminfo.rutgers.edu/conferences/game-behind-the-game/cfp/
panel-proposal-submissions.html
For student posters: Please submit your posters by following the
screen instructions here:
http://comminfo.rutgers.edu/conferences/game-behind-the-game/cfp/
posters.html The deadline for submission of abstracts, proposals and
posters is December 15, 2010. All submissions are subject to a blind
refereeing process.
Please feel free to also forward any questions about submissions to
Dr. Julio Angel Ortiz (ortizj /at/ rutgers.edu). Information on the
conference can be found at:
http://comminfo.rutgers.edu/conferences/ game-behind-the-game
REGISTRATION:
Registration will open in January 2011 and end in April 2011. Please
check our conference website for registration information and fees.
BEST PAPER AND POSTER AWARDS:
An award will be offered to the authors of the best paper and best
poster accepted to the conference. The award intends to cover only
their travel and lodging expenses.
