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[ecrea] Political Communication titles - Routledge

Thu Nov 12 17:47:47 GMT 2009


The following Political Communication titles have been recently published by Routledge.


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Global Political Marketing
Edited by Jennifer Lees-Marshment, Chris Rudd, Jesper Stromback
There is increasing awareness of growing similarities in political marketing practices around the world. Global Political Marketing is a comprehensive analysis of why, how and?

October 2009 | Hardback: 978-0-415-42722-7 (Routledge)

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Winning with Words
The Origins and Impact of Political Framing
Edited by Brian F. Schaffner, Patrick J. Sellers
Today's politicians and political groups devote great attention and care to how their messages are conveyed. From policy debates in Congress to advertising on the?

August 2009 | Paperback: 978-0-415-99794-2 (Routledge)

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Political Marketing
Principles and Applications
By Jennifer Lees-Marshment
Political Marketing is the first comprehensive textbook to focus on political marketing, and introduces students to how candidates, parties, elected officials and governments around the?

July 2009 | Paperback: 978-0-415-43129-3 (Routledge)

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