MEDIA REGULATION IN THE ERA OF CONVERGENCE
JOINT SUMMER SCHOOL
(The deadline for applications has been extended to 10 June 2009!)
Sponsored by:
National Centre for Radio & Television Studies,
<?xml:namespace prefix = st1 ns =
"urn:schemas-microsoft-com:office:smarttags"
/>Communication University of China,
Communication and Media Research Institute, University of Westminster
School of Journalism and Communication, Chinese University of Hong Kong,
Annenberg School for Communication, University of Pennsylvania
BEIJING AUGUST 2ND ¨C 16TH 2009
What Is The School About?
Problems of media policy and regulation have
never been so complex, or so interesting. The
rapid pace of technological and economic change
has thrown the established models of all the
media industries into crisis. The consequences
of the digitization of different kinds of media
content, and the existence of a common
distribution technology in the shape of the
Internet, are that previously distinct forms of
media now have much more in common. The
proliferation of new devices mean that content
that was once available only at distinct times
and specific places is now much more
pervasive. News, for example, is no longer only
to be found in newspapers and in special slots
on TV: today it is also available online, on
mobile phones, on buses and in taxis.
This convergence around digital
production and distribution has important
consequences for media policy and
regulation. Historically, different media
developed distinct regulatory
regimes. Telecommunications, which is central
to the process of convergence, has a long
tradition of regulation designed to ensure that
access is universal and that different
communicators are treated
fairly. Broadcasting, on the other hand, has
in most countries attracted regulation designed
to ensure diversity, to encourage some kinds of
content and restrict others, and so on. The
cinema has in many countries been subject to
quite strict regulation of content and systems
of age-related restrictions on the kinds of
audiences permitted for different
films. Newspapers, on the other hand, have
tended to be very lightly regulated except from
the point of view of competition and
monopoly. Despite the development of satellite
transmission, the regulation of all these
different media still has a strong national
character, differing from country to country.
Social, economic and technical
changes are eroding all of these
boundaries. The same kinds of content are now
available through a wide range of media. A
film can be viewed in the cinema, on pay TV, on
a DVD, on free-to-air TV, and online. The
rules on the kinds of permissible content
differ from platform to platform, and the
ability to view the material over the internet
greatly weakens to ability of governments to
set exclusive rules within their own borders.
Governments, industry and
international organisations are wrestling with
these changes and trying to develop new ways of
achieving those ends that they deem socially
desirable or economically efficient. This
summer school will focus on the scholarly study
of those efforts to develop adequate frameworks for the convergent future.
Leading scholars from China,
Europe and US will lecture on the different
strategies in policy and regulation in their
own areas of expertise. The school will cover
a wide range of media and very different kinds
of societies with distinct regulatory
traditions. Bringing these perspectives
together means that a unique picture of the
contemporary world situation will be one of the major outcomes of the school.
Who Will Teach At The School?
1/Dr. Hu Zhengrong,
Vice President, Communication University of China; Director, NCRTS
Professor Hu is one of the leading scholars in
China¡¯s communication studies. His research
areas include media policy and institutional
transition, media development strategy, media
management, and political economy of communication, etc.
Please visit his webpage for more information.
[<http://www.huzhengrong.cn/>Click this]
Prof. Hu Zhengrong will give lectures on:
(1) The Transformation of Chinese Media, Ideology and System Change;
(2) Between the Government and the Market: Overview on China¡¯s Media Policy;
(3) Content Regulation on Traditional and New Media.
2/Dr. Ed Baker,
Professor, Law School, University of Pennsylvania
Prof. Ed Baker is one of the foremost
authorities on the First Amendment and on mass
media policy in USA. He has expertises on
Communications Law, Constitutional Law, Free Speech, Mass Media Law, etc.
Please visit his webpage for more information.
[<http://www.law.upenn.edu/cf/faculty/ebaker/>Click this]
Prof. Ed Baker will give lectures on:
(1) Media and Economic Theory;
(2) Media and Democratic Theory,
(3) The American view of the Constitutional
Notions of Free Speech and Free Press;
(4) On Issues of Media Policy
3/Dr. Peter Goodwin,
Director of Research, School of Media, Arts and
Design, University of Westminster
Dr. Peter Goodwin has expertises on political
economy of the media, and digital television.
Please visit his webpage for more information.
[<http://www.wmin.ac.uk/mad/page-1605>Click this]
Dr. Peter Goodwin will give lectures on:
(1) Why regulate the media
(2) Restructuring media markets: Historical and comparative context
(3) Content regulation
(4) Public Service Broadcasting
(5) Technological convergence and Web 2.0: Implications and trends
4/Dr. Maria Michalis
Senior Lecturer, School of Media, Arts and Design, University of Westminster
Maria Michalis's current research interests
include European communication policy; the
relationship between international and national
communication markets and regulation; policy
issues of technological convergence; local
access competition and broadband technologies.
Please visit her webpage for more information.
[<http://www.wmin.ac.uk/mad/page-1609>Click this]
Dr. Maria Michalis will give lectures on:
(1) Why regulate telecommunications
(2) Restructuring telecommunications markets:
Historical and comparative context
(3) Radio spectrum allocation
(4) EU telecommunications policy and markets
(5) EU audiovisual policy and markets
5/Dr. Jacky Lin Chuan Qiu
Assistant Professor, School of Journalism and
Communication, Chinese University of Hong Kong
Jacky¡¯s academic interests include Internet and
society, information and communication
technologies (ICTs) and public sphere, late
capitalism, globalization, grassroots media, China, and the Asian Pacific.
Please visit his webpage for more information.
[<http://www.com.cuhk.edu.hk/en/faculty/10_QIU_Jack_Linchuan.htm>Click this]
Dr. Jacky Lin Chuan Qiu will give lectures on:
(1) ICT research in a Chinese historical perspective
(2) Working-class ICTs
(3) New media events
6/Dr. Francis L. F. Lee
Associate Professor, School of Journalism and
Communication, Chinese University of Hong Kong
Francis has research interests in journalism
studies, political communication, public opinion
and public discourse, media economics, media and sociology of sports, etc.
Please visit his webpage for more information.
[<http://www.com.cuhk.edu.hk/en/faculty/leelf_francis.htm>Click this]
Dr. Francis Lee will give lectures on:
(1) Paradigm Repair: Studies On Conventional
Journalism's Responses to New Media
(2) Time-space-shifting: Explorations of
New-Media-Based Consumption of the Mainstream
(3) The Methodological Challenges of New Media
7/Dr. Anthony Fung
Associate Professor, School of Journalism and
Communication, Chinese University of Hong Kong
Dr. Fung has been researching political economy
of media, culture and communication, Hong Kong
cultural identity, popular culture and cultural
studies, identity studies on youth and gender,
new media and public sphere, etc.
Please visit his webpage for more information.
[<http://www.com.cuhk.edu.hk/en/faculty/05_FUNG_Anthony_Y_H.htm>Click this]
Dr. Fung will lead some of the workshops for the summer school.
How Will The School Be Organised?
The School will take place at the Beijing Campus
of the Chinese University of Communication
(CUC), which will provide accommodation,
catering and classrooms for all the
participants. The Campus is a modern one,
located in the east of Beijing and well served by public transport.
There will be 10 days of lectures and seminars
and ample time for informal meetings, leisure
and tourism. Formal teaching will consist of
lectures and discussions by leading experts from
different countries. Students at the School
will also be expected to present a paper on
their own research specialization in one of a
series of seminars devoted to work in progress.
The working language of the School will be
English, and all lectures, reading, classes and
discussions will take place in that medium.
The School will be accredited by CUC as a credit
bearing course and the organisers will issue
certificates making that clear to those participants who need them.
The organisers will, on request, provide the
necessary letters and any other documentation
require for the purposes of issuing visas to foreign visitors.
Who Can Attend The School?
The school is open to anyone with a genuine
interest in policy and regulation for the
contemporary and future media. Participants
must be able to present a scholarly paper on
their own original research, which should be on
a topic relevant to the subject of the school.
Apart from that requirement, there are no
restrictions on age, status or nationality, but
the organisers believe that the school will be
particularly valuable to doctoral students and junior faculty.
How Much Will The School Cost?
There is no registration and tuition fee.
Attendees should cover their own costs for air
fares, accommodation and tourism. If you prefer
to stay at CUC¡¯s guest houses and/or join a
group tour organized by the host institution,
please provide detailed information about your
travel plans and specify your needs in your
application. If you decide to stay on the
campus, the following table give you an idea of the likely costs:
Item
Cost£¨RMB£©
Details
Remarks
Accommodation
1,650
110*15=1,650
110 RMB per day at CUC¡¯s International Exchange Centre
Meals
450
30*15=450
30 RMB per day at CUC canteens
Tourism
300
Day tour to scenic sites of Beijing
Total
2,400
* Students may make their own choice of package from the listed items.
* The full rate for a standard room en suite
is RMB 110 per day. Two people may share a room and divide the full rate.
* At the time of writing, ?1= RMB 8.8 and $US=RMB6.8
How Can I Apply To Attend The School?
All correspondence, and all applications for the
School, will be handled by the staff of CUC and
communications should be directed
to:
<mailto:(bjss2009 /at/ gmail.com)>(bjss2009 /at/ gmail.com).
The deadline for applications has been extended
to 10 June 2009. Your application should include
an abstract of your research or a full academic
paper, CV, detailed information about your needs
for staying on campus (optional), and full contact information.
If you have any questions or requests, you can
also contact us via telephone or fax at 86-10-65779313 or 86-10-65779244.
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