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[eccr] The Weekly Spin, Wednesday, February 25, 2004

Wed Feb 25 07:47:03 GMT 2004


>THE WEEKLY SPIN, Wednesday, February 25, 2004
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>The Weekly Spin features selected news summaries with links to
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>THIS WEEK'S NEWS
>
>1. Study Guide for Weapons of Mass Deception
>2. Significantly Misleading
>3. Won't Someone Please Think About the Children?
>4. Would You Like Rivets With That?
>5. Halliburton's 'Bizarre Media Strategy'
>6. "Weapons of Mass Deception" A New Phrase of 2003
>7. San Francisco Wedding Bells Score PR Points
>8. The Stepford Reporters
>9. Global Warming: Hoax or National Security Threat?
>10. Jesus Advertised on My Hotrod
>11. Thanks, Suckers
>12. Bush's 'Sound Science' Means Spin & Censorship
>13. The First Thing We Do, Let's Lobby Against the Lawyer
>14. Hypocritical NY Times Hyped WMD
>15. One Part Kerry, One Part Fonda
>----------------------------------------------------------------------
>
>1. STUDY GUIDE FOR WEAPONS OF MASS DECEPTION
>http://www.prwatch.org/books/wmd_guide.pdf
>   We've developed a study guide for classroom use by teachers
>   interested in using our 2003 book, Weapons of Mass Deception: The
>   Uses of Propaganda in Bush's War on Iraq. The study guide includes
>   summaries of the key points, discussion questions and recommended
>   classroom exercises for each chapter, as well as news clippings and
>   other useful handouts. (If you have a dialup Internet connection,
>   be warned: the study guide is several megabytes in size, which may
>   take awhile to download.) Parts of the study guide are also
>   available
>   [[http://www.disinfopedia.org/wiki.phtml?title=Weapons_of_Mass_Dece
>   ption:_The_Uses_of_Propaganda_in_Bush%27s_War_on_Iraq in our
>   Disinfopedia], where you can contribute your own writing and
>   research to expand upon themes explored in the book.
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077685200
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077685200
>
>2. SIGNIFICANTLY MISLEADING
>http://www.cjr.org/blog/archives/cat_spin_buster.asp#000186
>   According to New York Times reporter Adam Nagourney,"Senator John
>   Edwards said yesterday that his proposal to renegotiate the North
>   American Free Trade Agreement, a pact he has repeatedly blamed for
>   economic distress, would not significantly cut the flow of jobs
>   abroad." As Zachary Roth observes in on the Columbia Journalism
>   Review's campaign weblog, that's not what Edwards said. "If you're
>   in any doubt that the piece may do damage to Edwards," Roth adds,
>   "consider this: John Kerry's campaign sent an e-mail to reporters
>   this morning, consisting of nothing but Nagourney's story."
>SOURCE: CJR Campaign Desk, February 24, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077598802
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077598802
>
>3. WON'T SOMEONE PLEASE THINK ABOUT THE CHILDREN?
>http://www.washingtonpost.com/wp-dyn/articles/A659-2004Feb23.html
>   In a refreshing display of common sense, the American Psychological
>   Association condemned television advertising aimed at young
>   children as "by its very nature exploitative." Since youngsters'
>   critical thinking skills are not developed, the APA suggests
>   tighter limits on advertising during children's shows, more clear
>   distinctions between ads and programming, or even banning ads on
>   shows for children 8 years old or younger. The president of the
>   youth marketing firm KidShop called the APA stance "a dangerous
>   precedent." This week's Holmes Report quotes marketing academic
>   James McNeal as saying: "The median age of when children begin
>   influencing parents' [consumer] choices is 24 months."
>SOURCE: The Washington Post, February 24, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077598801
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077598801
>
>4. WOULD YOU LIKE RIVETS WITH THAT?
>http://www.misleader.org/daily_mislead/Read.asp?fn=df02242004.html
>   As job loss and unemployment become campaign issues, George W. Bush
>   is struggling to whitewash his economic record. The Daily Mis-Lead
>   writes, "Just days after Bush reneged on his pledge to create 2.6
>   million jobs and said with a straight face that '5.6% unemployment
>   is a good national number,' the New York Times uncovered a White
>   House report showing that the president is considering
>   re-classifying low-paid fast food jobs as 'manufacturing jobs' as a
>   way to hide the massive manufacturing job losses that have occurred
>   during his term." The inflated employment statistics would also
>   mask the fact that fast food McJobs pay less and have fewer
>   benefits than traditional industrial manufacturing work.
>SOURCE: The Daily Mis-Lead, February 24, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077598800
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077598800
>
>5. HALLIBURTON'S 'BIZARRE MEDIA STRATEGY'
>http://www.nytimes.com/2004/02/23/politics/23LETT.html
>   "The chief executive of the Halliburton Company, Dave Lesar, never
>   imagined that he would be the star of his own television
>   commercial. But there he is, on the airwaves in Washington and
>   Houston, assuring viewers that his company has billions of dollars
>   in contracts to rebuild Iraq and feed American troops 'because of
>   what we know, not who we know.' The unnamed 'who' is, of course,
>   Vice President Dick Cheney, Halliburton's chief executive from 1995
>   to 2000. ... The advertising, Mr. Lesar added, will continue until
>   the end of the presidential campaign 'because I don't believe we're
>   going to disappear as a political story.' But at a time when
>   President Bush's own campaign commercials have yet to start, the
>   Halliburton spots - two are on the air so far - have created an
>   awkward situation for the White House, which has not fallen over
>   itself to embrace them. ... Donny Deutsch, chairman and chief
>   executive of the Deutsch advertising agency in New York, called the
>   commercials 'insane. ... 'This just puts a spotlight and a
>   megaphone on the issue. ... It's a bizarre media strategy.' "
>SOURCE: New York Times,. Febuary 23, 2004
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077544115
>
>6. "WEAPONS OF MASS DECEPTION" A NEW PHRASE OF 2003
>http://seattletimes.nwsource.com/html/living/2001862077_slangizzle23.html
>   "If you are a 'metrosexual,' you might also be into 'manscaping.'
>   If you're a 'flexitarian,' no doubt you've tried 'tofurkey. These
>   are among the top words of 2003, so named by the American Dialect
>   Society at its annual conference in Boston recently. To translate:
>   'metrosexual,' the winner of 'the word or phrase which most colored
>   the nation's language,' is a fashion-conscious heterosexual male,
>   preoccupied with money, clothes and style, and 'manscaping' is male
>   body-shaving. 'Flexitarian,' winner in the most useful category, is
>   a vegetarian who occasionally eats meat; and 'tofurkey' is a faux
>   turkey created from tofu. Every year boasts its own vocabulary,
>   says Dennis Preston, a Michigan State University linguist and past
>   president of the dialect society. ... While 2002's winner was
>   'weapons of mass destruction,' 2003 brought us 'weapons of mass
>   deception,' an entry Preston says he specifically voted for because
>   it reflected a desire to lessen the nation's collective anxiety.
>   Just how many of these terms have the staying power to make it into
>   U.S. dictionaries in the future is not known; the jury is still out
>   on previous years' words, such as 'chad,' 'blog' and
>   'Iraqnophobia.' But, despite the cringing of grammar purists, our
>   love affair with slang lives on."
>SOURCE: Detroit News via Seattle Times, February 23, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077512401
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077512401
>
>7. SAN FRANCISCO WEDDING BELLS SCORE PR POINTS
>http://www.prweek.com/news/news_story.cfm?site=3&ID=203024&site=3&/news/news_story.cfm&setcookie=1
>   "[San Francisco] Mayor Gavin Newsom's (D) decision to allow
>   same-sex marriages has been hailed by many as courageous, while
>   still derided by others as shocking. Yet many agree that the
>   decision, and the resulting media coverage, was a brilliant PR move
>   by those wishing to force a public debate on this contentious
>   issue," PR Week writes. LGBT advocates say they're pleased with the
>   mayor's decision and the resulting media attention, which boosted
>   several gay-rights groups' Valentine's Day campaigns. The move also
>   impressed political watchers. "I think it's one of the best
>   political and public relations moves of the new administration, and
>   will be looked back upon in history as a significant moment in the
>   gay rights movement," Sam Singer, president of San Francisco-based
>   Singer Associates, told PR Week. "This is a key issue that
>   resonates with one of the leading constituencies in San Francisco."
>SOURCE: PR Week, February 23, 2004
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077512400
>
>8. THE STEPFORD REPORTERS
>http://www.latimes.com/news/custom/showcase/la-op-stranahan22feb22.story
>   "Sometimes one wonders if campaign reporters could write a
>   declarative English sentence if they were stripped of their
>   cliches," complains the Columbia Journalism Review's Susan Q.
>   Stranahan. She cites numerous examples of reporters declaring that
>   presidential candidates' wives are (or are not) "Stepford wives";
>   the pervasive use of "horse race" as a metaphor for elections; and
>   stereotyping of voters as "angry white males," "Joe Six-Pack,"
>   "NASCAR dads" and "soccer moms." Echoing George Orwell's lament in
>   "Politics and the English Language," Stranahan points out that
>   "What's sacrificed is accuracy and fairness to readers. Cliches
>   blur distinctions and homogenize issues, eventually assuming a
>   meaning of their own long after their original context has been
>   forgotten."
>SOURCE: Los Angeles Times, February 22, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077426001
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077426001
>
>9. GLOBAL WARMING: HOAX OR NATIONAL SECURITY THREAT?
>http://observer.guardian.co.uk/international/story/0,6903,1153513,00.html
>   A secret Pentagon report on global warming strongly contradicts
>   White House claims about climate change. The report obtained by the
>   Observer of London "warns that major European cities will be sunk
>   beneath rising seas as Britain is plunged into a 'Siberian' climate
>   by 2020. Nuclear conflict, mega-droughts, famine and widespread
>   rioting will erupt across the world." Longtime Defense Department
>   adviser Andrew Marshall commissioned the study that says climate
>   change "should be elevated beyond a scientific debate to a US
>   national security concern." The Observer writes, "The findings will
>   prove humiliating to the Bush administration, which has repeatedly
>   denied that climate change even exists. Experts said that they will
>   also make unsettling reading for a President who has insisted
>   national defence is a priority." The report -- authored by Peter
>   Schwartz, CIA consultant and former head of planning at Royal
>   Dutch/Shell Group, and Doug Randall of the California-based Global
>   Business Network -- was suppressed for four months by the Bush
>   administration according to the Observer.
>SOURCE: Observer, February 22, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077426000
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077426000
>
>10. JESUS ADVERTISED ON MY HOTROD
>http://online.wsj.com/article/0,,SB107723341805434573,00.html?mod=mm%5Fhs%5Fentertainment
>   Mel Gibson's controversial movie "The Passion of the Christ" is
>   using a unique "surgical marketing campaign that has zeroed in on
>   the Christian market and built a deafening buzz," according to the
>   Wall Street Journal. "The promotional campaign got its start last
>   year as Mr. Gibson hit the road and visited Christian leaders
>   across America." Now, religious leaders are showing movie trailers
>   and selling tickets to their congregations. But "passionate"
>   marketing isn't just for churches. The hood of Bobby Labonte's
>   racing car featured an ad for the movie during the Daytona 500. The
>   chair of Interstate Batteries, which owns the car, said he was
>   "taken aback" by the movie.
>SOURCE: The Wall Street Journal, February 20, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077253200
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077253200
>
>11. THANKS, SUCKERS
>http://www.telegraph.co.uk/news/main.jhtml;$sessionid$5RM3YWKKUZDFXQFIQMGSFFOAVCBQWIV0?xml=/news/2004/02/19/wirq19.xml&sSheet=/news/2004/02/19/ixworld.html
>   "We are heroes in error," says Ahmed Chalabi, whose Iraqi National
>   Congress was the source for much of the now-discredited information
>   that served as the Bush administration's justification for war. "As
>   far as we're concerned we've been entirely successful," Chalabi
>   said. "That tyrant Saddam is gone and the Americans are in Baghdad.
>   What was said before is not important." Joshua Micah Marshall begs
>   to differ. "Chalabi seems to be at the point of all but calling us
>   suckers to our faces," he says. "If we were scammed, you'd think
>   we'd be a bit angry about it -- right? -- even if we helped bring
>   it on ourselves and even if some of our leaders were complicit in
>   the scam." Christopher Albritton adds, "I can't accept that Iraqi
>   'patriots' o as Chalabi and his people no doubt call themselves o
>   should pocket American taxpayers' money while American soldiers are
>   dying. And I really can't stomach those American 'patriots' at 1600
>   Pennsylvania Ave. not only allowing that to happen but actively
>   colluding with a convicted con-man."
>SOURCE: Telegraph (UK), February 19, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077166801
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077166801
>
>12. BUSH'S 'SOUND SCIENCE' MEANS SPIN & CENSORSHIP
>http://www.nytimes.com/2004/02/19/politics/19RESE.html
>   The Bush administration loves to wrap itself in the mantle of
>   "sound science," but as we've reported in our book Trust Us, We're
>   Experts, "sound science" is a buzz-word for science with a
>   pro-industry bias. Now, "More than 60 influential scientists,
>   including 20 Nobel laureates, issued a statement yesterday
>   asserting that the Bush administration had systematically distorted
>   scientific fact in the service of policy goals on the environment,
>   health, biomedical research and nuclear weaponry at home and
>   abroad. The sweeping accusations were later discussed in a
>   conference call organized by the Union of Concerned Scientists, an
>   independent organization that focuses on technical issues and has
>   often taken stands at odds with administration policy. On
>   Wednesday, the organization also issued a 38-page report detailing
>   its accusations. The two documents accuse the administration of
>   repeatedly censoring and suppressing reports by its own scientists,
>   stacking advisory committees with unqualified political appointees,
>   disbanding government panels that provide unwanted advice and
>   refusing to seek any independent scientific expertise in some
>   cases."
>SOURCE: New York Times, February 19, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077166800
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077166800
>
>13. THE FIRST THING WE DO, LET'S LOBBY AGAINST THE LAWYER
>http://thehill.com/business/021804_chamber.aspx
>   The 2004 elections may be "a new day" for the U.S. Chamber of
>   Commerce. The Hill reports: "The group has never made a
>   presidential endorsement, recognizing that it must work with
>   whoever wins." But John Edwards has them nervous. As a trial
>   lawyer, Edwards "represented victims of medical malpractice during
>   a 20-year career in North Carolina." Moreover, the Center for
>   Responsive Politics reports that over half of Edwards' campaign
>   contributions are from lawyers and law firms. Chamber political
>   director Bill Miller said: "John Edwards in the White House,
>   whether it's as No. 1 or No. 2, should be a great concern" to the
>   pro-tort reform, anti-class action, pro-business group.
>SOURCE: The Hill, February 18, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077080402
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077080402
>
>14. HYPOCRITICAL NY TIMES HYPED WMD
>http://199.249.170.220/eandp/columns/shoptalk_display.jsp?vnu_content_id=2093445
>   "The New York Times offered a sharp editorial Tuesday critiquing
>   the indisputable role of the White House in distorting the
>   intelligence on Iraq and weapons of mass destruction, and in
>   stampeding Congressional and public opinion by spinning worst-case
>   scenarios -- 'inflating them drastically' -- to justify an
>   immediate invasion last March to repel an alleged imminent threat
>   to the United States. Indeed, the logical implication of the
>   editorial might well have been to charge senior officials -- in
>   particular the vice president -- with an impeachable offense.
>   However, strangely missing from the paper of record was any
>   indictment of the national press, starting with the Times, for its
>   obvious role in gravely misleading the institutions of government
>   and the public when hyping the WMD threat. Times reporters and
>   editors bear a heavy responsibility, as far back as September 2002,
>   for having raised the nuclear specter that could materialize in the
>   form of a 'mushroom cloud.' National Security Advisor Condoleezza
>   Rice and Vice President Dick Cheney took some of their talk-show
>   lines on the nuclear danger from the Times article of Sept. 8, 2002
>   by Judith Miller and Michael Gordon, 'US Says Hussein Intensifies
>   Quest for A-Bomb Parts.' "
>SOURCE: Editor & Publisher, February 18, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077080401
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077080401
>
>15. ONE PART KERRY, ONE PART FONDA
>http://www.guardian.co.uk/uselections2004/story/0,13918,1150509,00.html
>   "A new dirty tricks campaign to embarrass the Democratic
>   frontrunner, John Kerry, backfired ignominiously yesterday when it
>   emerged that a widely circulated photograph of a protest against
>   the Vietnam war was a crude forgery," reports Suzanne Goldenberg.
>   "The photograph, falsely credited to Associated Press, combined two
>   separate images to make it appear as if Mr Kerry shared a stage at
>   an anti-war rally in the early 1970s with the actress, Jane Fonda."
>   The fabricated photos are not the only recent attempt to smear
>   Kerry. Republican gossip-monger Matt Drudge recently concocted a
>   story which claimed that Kerry had an affair with a 27-year-old
>   woman. Our Disinfopedia has a page devoted to documenting and
>   debunking new smears as they emerge.
>SOURCE: Guardian (UK), February 18, 2004
>More web links related to this story are available at:
>    http://www.prwatch.org/spin/February_2004.html#1077080400
>To discuss this story in the PR Watch Forum, visit:
>    http://www.prwatch.org/forum/discuss.php?id=1077080400
>
>
>----------------------------------------------------------------------
>
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