[Commlist] New book: Television in the Streaming Era

Jean Chalaby is pleased to announce the publication of a new monograph:
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/Television in the Streaming Era: The Global Shift/

Available now atCambridgeUniversity Press:
https://www.cambridge.org/core/books/television-in-the-streaming-era/D4EA1B2532138ACCB16AC0508671F54C#fndtn-information 



      Book description

This ground-breaking study explores transformations in the TV industry 
under the impact of globalizing forces and digital technologies. Chalaby 
investigates the making of a digital value chain and the distinct 
value-adding segments which form the new video ecosystem. He provides a 
full account of the industry's global shift from the development of TV 
formats and transnational networks to the emergence of tech giants and 
streaming platforms. The author takes a deep dive into the 
infrastructure (communication satellites, subsea cable networks, data 
centres) and technology (cloud computing, machine learning and 
artificial intelligence) underpinning this ecosystem through the prism 
of global value chain theory. The book combines empirical data garnered 
over 20 years of researching the industry and offers unique insights 
from television and tech executives.


      Reviews


‘Jean K. Chalaby is among the foremost analysts of communication in the 
world. This volume finds him at the peak of his powers, providing 
readers with an outstanding vision of television today-and tomorrow. A 
tour de force.'

Toby Miller - Stuart Hall Professor of Cultural Studies, Universidad 
Autónoma Metropolitana, México

‘Impressively researched and convincingly argued, this pioneering study 
by Jean K. Chalaby offers fresh perspectives on the global shift in 
television entertainment, triggered by the streaming phenomenon. 
Essential reading for students and researchers in global media studies.'

Daya K. Thussu - Professor of International Communication, Hong Kong 
Baptist University, and author of International Communication: 
Continuity and Change

‘A fascinating application of global value chain theory to the global TV 
industry that analyses how an industry once dominated by fully 
integrated broadcasting companies is now vertically disintegrated, 
globalised and increasingly dominated by tech firms and streaming 
platforms. A valuable contribution to both the of the television 
industry and to global value chain theory.'

John Humphrey - Honorary Visiting Professor, University of Sussex 
Business School


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