Archive for June 2021

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[Commlist] new book: Creator Culture: An Introduction to Global Social Media Entertainment

Tue Jun 29 14:56:48 GMT 2021



New publication from New York University Press, which we hope will be of interest.

*Creator Culture***

An Introduction to Global Social Media Entertainment

*Edited by Stuart Cunningham & David Craig*

*Foreword by Nancy K. Baym***

*_https://www.combinedacademic.co.uk/9781479817979/creator-culture/ <https://www.combinedacademic.co.uk/9781479817979/creator-culture/>_*

*__*

*Available in print and digital formats**__*

**

*Receive a 20% discount online*:***

*CSLS2021*

*Valid until 11:59 GMT, 31st December 2021. Discount only applies to the CAP website

Explores new perspectives on social media entertainment

There is a new class of cultural producers—YouTube vloggers, Twitch gameplayers, Instagram influencers, TikTokers, Chinese wanghong, and others—who are part of a rapidly emerging and highly disruptive industry of monetized “user-generated” content. As this new wave of native social media entrepreneurs emerge, so do new formations of culture and the ways they are studied.

In this volume, contributors draw on scholarship in media and communication studies, science and technology studies, and social media, Internet, and platform studies, in order to define this new field of study and the emergence of creator culture. /Creator Culture/introduces readers to new paradigms of social media entertainment from critical perspectives, demonstrating both relations to and differentiations from the well-established media forms and institutions traditionally within the scope of media studies.

This volume does not seek to impose a uniform perspective; rather, the goal is to stimulate in-depth, globally-focused engagement with this burgeoning industry and establish a dynamic research agenda for scholars, teachers, and students, as well as creators and professionals across the media, communication, creative, and social media industries.

*Stuart Cunningham* is Distinguished Professor of Media and Communication, Queensland University of Technology. His most recent books include /Media Economics/ (with Terry Flew and Adam Swift, 2015), /Screen Distribution and the New King Kongs of the Online World/ (with Jon Silver, 2013), and /Hidden Innovation: Policy, Industry and the Creative Sector/ (2013).

*David Craig* is Clinical Associate Professor at USC’s Annenberg School for Communication and Journalism and a visiting scholar at Shanghai Jiao Tong University’s Institute of Cultural and Creative Industries. Craig is also an Emmy-nominated Hollywood producer and TV executive who has supervised or produced over thirty critically acclaimed films, series, documentaries, books, web series, and stage productions.

*Nancy K. Baym*is a Sr. Principal Researcher at Microsoft in Cambridge, Massachusetts. She is the author and co-editor of three previous books about audiences, relationships, and the internet. More information, most of her articles, and some of her talks are available at nancybaym.com.

With all best wishes,


*Price subject to change.

*The ebook version of this title available through all major digital vendors and retailers. If you wish to purchase this title for your library then please contact your library supplier. For more information on ebook purchasing please follow this link - **https://www.combinedacademic.co.uk/ebooks/*
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