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[ecrea] CfP: Tele(visualising) Health: TV, Public Health, its Enthusiasts and its Publics
Thu Oct 18 22:05:42 GMT 2018
CALL FOR PAPERS
ERC Healthy Self as Body Capital & Centre for History in Public Health
London School of Hygiene and
Tropical Medicine International Conference
Tele(visualising) Health: TV, Public Health, its Enthusiasts and its Publics
27 February- 1 March 2019
Institute of Historical Research, Senate House, Malet St, Bloomsbury,
London WC1E 7HU, UK
Televisions began to appear in the homes of large numbers of the public
in Europe and North America
after World War II. This coincided with a period in which ideas about
the public’s health, the problems that it faced and the solutions that
could be offered, were changing. The threat posed by infectious diseases
was receding, to be replaced by chronic conditions linked to lifestyle
and individual behaviour.
Public health professionals were enthusiastic about how this new
technology and mass advertising could reach out to individuals in the
population with the new message about lifestyle and risk. TV offered a
way to reach large numbers of people with public health messages; it
symbolised the post war optimism about new directions in public health.
But it could also act as a contributory factor to those new public
health problems. Watching TV was part of a shift towards more sedentary
lifestyles, and also a vehicle through which products that were damaging
to health, such as alcohol, cigarettes and unhealthy food, could be
advertised to the public. Population health problems could be worsened
by TV viewing.
How should we understand the relationship between TV and public health?
What are the key changes and continuities over time and place? How does
thinking about the relationship between public health and TV change our
understanding of both?
In this three-day conference, we seek to explore questions such as:
• How did the enthusiasm develop for TV within public health?
• How were shifts in public health, problems, policies and practices
represented on TV?
• How was TV used to improve or hinder public health?
• What aspects of public health were represented on TV, and what were not?
• How did the public respond to health messages on TV?
• What were the perceived limitations of TV as a mass medium for public
• In what way was TV different from other forms of mass media in
relation to public health?
• How were institutions concerned with the public’s health present – and
staged – on TV broadcasts?
The conference aims to bring together scholars from different fields
(such as, but not limited to, history, history of science, history of
medicine, communication, media and film studies, television studies)
working on the history of television in Great Britain, France and
Germany (West and East) (the focus of the ERC BodyCapital project), but
also other European countries, North and South America, Russia, Asia or
other countries and areas.
Papers might focus on one national, regional or even local framework.
Considering the history of
health-related (audio-) visuals as a history of transfer, as entangled
history or with a comparative
perspective are welcome. The organizers welcome contributions with a
strong historical impetus
from all social and cultural sciences.
The conference will be held on 27 February-1 March 2019, at Institute of
London, with a film screening hosted by the Wellcome Collection.
Please send proposals (a short CV and an abstract or outline of 500
words) by 15 November 2018
to (tkoenig /at/ unistra.fr) <mailto:(tkoenig /at/ unistra.fr)>
Limited travel grants are available, upon application and in accordance
A selection of the conference papers on European topics will be
published with VIEW (Journal of
European Television History and Culture) in a special issue on
Television and Public Health. Please
review their publication requirements if you are interested in
submitting your paper.
The conference is organized by the ERC funded research group
BodyCapital, and hosted by the Centre for History in Public Health
London School of Hygiene and Tropical Medicine.
The healthy self as body capital: individuals, market-based societies
and body politics in visual twentieth century
Europe (BodyCapital) project is directed by Christian Bonah at the
Université de Strasbourg in collaboration with
Anja Laukötter at the Max Planck Institute for Human Development,
Berlin. The project is funded by the European
Research Council (ERC) under the European Union’s Horizon 2020 research
and innovation programme (Advanced
Grant agreement No 694817).
The scientific committee includes:
Christian Bonah (Université de Strasbourg)
Anja Laukötter (Max-Planck-Institute for Human Development, Berlin)
Tricia Close-Koenig (Université de Strasbourg)
Angela Saward (Wellcome Collection, London)
Tim Boon (Science Museum, London)
Virginia Berridge (London School of Hygiene and Tropical Medicine)
Alex Mold (London School of Hygiene and Tropical Medicine)
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