[ecrea] Call for Chapters: Business Management and Communication Perspectives in Industry 4.0

  Call for Chapters: Business Management and Communication Perspectives
  in Industry 4.0


    Editors

*Ayşegül Özbebek Tunç*, PhD
*Pınar Aslan*, PhD


    Call for Chapters

Proposals Submission Deadline: October 1, 2018
Full Chapters Due: December 30, 2018
Submission Date: April 24, 2019


    Introduction

Changes in the global economy bring new dynamics, concepts and 
implications that requires digitalization and adaptation. Companies have 
to comprehend the current economy which is called as ‘new normal’ first 
but today this term has replaced with the ‘Industry 4.0’ or ‘The Fourth 
Industrial’. Today it is important for companies to gain overall and 
multifaceted understanding about the digital world and rising 
technologies, and to cope with this world through their leaders. They 
should follow breakthroughs to adapt and even co-change the 
fast-changing environment. For this necessity, companies should get the 
picture of digitalization with its mindset and its dynamics. It is 
essential not only to manage marketing or financing activities but also 
communication issues in terms of digitalization in a company. Adopting 
such a strategy is a must for today’s companies if they want to survive 
in the ever-changing business environments. As today’s industry is quite 
complex with its changing rules, this brings a certain need to 
understand the nature of the new business platforms and then act 
accordingly. This study intends to come up with the chapters that will 
serve as the guidelines of the changing business world in terms of 
management, communication, and leadership.


    Objective

This book is organized as a manual of the Industry 4.0 in terms of 
management and communication. Although both scholars and practitioners 
are quite aware of the fact that times are changing and businesses need 
to adapt to this change, there is a certain sense of obscurity when it 
comes to decide what to do. This book could be considered as a roadmap 
to follow when it comes to follow, plan, implement, and evaluate 
strategies for Industry 4.0. Focusing on management and communication, 
the main aim is to explain and suggest solutions on many issues such as 
business management, leadership, strategic communication, social media, 
crisis management, organization structure, business models, robotics, 
digital strategies. Main objectives of the book can be summarized as 
follows:

  * Theorizing about tomorrow’s business and communication environments
    based on the past and present of the concepts
  * Blending managerial and communicational concepts with a
    multidisciplinary approach
  * Discussing concepts of Industry 4.0 by integrating knowledge from
    business and communication fields



    Target Audience

  * Managers
  * Communication Specialists
  * Strategists
  * Researchers
  * Students
  * Investors
  * Academicians
  * Policy Makers
  * Future Analysts



    Recommended Topics

  * Understanding the new normal
  * Creative business models
  * Digitalization strategies for companies
  * Managing digital issues in companies
  * Companies’ adaptation process to Digital Era
  * Nature of digital leadership
  * The management process of smart factories
  * Working with robots
  * Changes in labour force
  * Cases on IoT industry
  * Insight into Business Models
  * Redefining strategy in business and communications
  * Crisis Management
  * Risk Analysis
  * Digitalization of Communication
  * Learning factories
  * Updating educational environments in Business and Communications and
    Adopting the Digital Mindset
  * Robots as Tomorrow’s White Collars
  * New Measurement Techniques in Communication
  * Risk management, Crisis management
  * Using social media as a communication channel
  * Changing communication strategies



    Submission Procedure

Researchers and practitioners are invited to submit on or before 
*October 1, 2018*, a chapter proposal of 1,000 to 2,000 words clearly 
explaining the mission and concerns of his or her proposed chapter. 
Authors will be notified by *November 15, 2018* about the status of 
their proposals and sent chapter guidelines. Full chapters are expected 
to be submitted by *December 30, 2018*, and all interested authors must 
consult the guidelines for manuscript submissions at 
http://www.igi-global.com/publish/contributor-resources/before-you-write/ prior 
to submission. All submitted chapters will be reviewed on a double-blind 
review basis. Contributors may also be requested to serve as reviewers 
for this project.

Note: There are no submission or acceptance fees for manuscripts 
submitted to this book publication. All manuscripts are accepted based 
on a double-blind peer review editorial process.

All proposals must be submitted through the eEditorial Discovery®TM 
online submission manager.


    Publisher

This book is scheduled to be published by IGI Global (formerly Idea 
Group Inc.), publisher of the "Information Science Reference" (formerly 
Idea Group Reference), "Medical Information Science Reference," 
"Business Science Reference," and "Engineering Science Reference" 
imprints. For additional information regarding the publisher, please 
visit www.igi-global.com 
<https://www.igi-global.com/publish/call-for-papers/call-details/www.igi-global.com>. 
This publication is anticipated to be released in 2019.


    Important Dates

*October 1, 2018*: Proposal Submission Deadline
*November 15, 2018*: Notification of Acceptance
*December 30, 2018*: Full Chapter Submission
*February 27, 2019*: Review Results Returned
*April 10, 2019*: Final Acceptance Notification
*April 24, 2019*: Final Chapter Submission to Editor


    Inquiries

*Ayşegül Özbebek Tunç*, PhD
/Istanbul University/
(aozbebek /at/ istanbul.edu.tr) <mailto:(aozbebek /at/ istanbul.edu.tr)>

*Pınar Aslan*, PhD
/Istanbul University/
(pinar.aslan /at/ istanbul.edu.tr) <mailto:(pinar.aslan /at/ istanbul.edu.tr)>
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