[ecrea] Call for Chapters: Sports in the New Media Landscape: Community, Participation and Discourse

*Call for Chapters*

(Deadline for abstracts:*July 1^st , 2018*)

**

*Sports in the New Media Landscape: *

*Community, Participation and Discourse*

**

Sport has long been a prominent feature of scholarly investigation 
across diverse disciplines including (but not being limited to) 
education, communication, media studies, tourism, advertising and 
marketing, public relations, sociology and psychology. However, with the 
rapid evolution and widespread adoption of new media technologies, the 
study of sport and its relationship with these disciplines demands 
recalibration. Sports-related new media technologies (e.g. 
Strava/Runkeeper/MapMyRun) and popular social media platforms (e.g. 
Facebook/Instagram) represent not only a means of tracking activity, but 
an opportunity to become a member of an online sporting community 
populated by people with similar interests (see for example Smith & 
Treem, 2016; Stragier, Evens, & Merchant, 2015; Thorpe, 2017). Within 
this community, and in relation to the sporting activity in question, 
identities are constructed and shared, negotiated and contextualized, 
locations are promoted, new forms of behavior and motivations are 
observable and new channels of communication emerge, meaning that 
discursive participation must be conceptualized in a manner which 
reflects such contemporary complexity.

Coming from a background of sociolinguistics and discourse analysis, we 
the editors are committed to inter- and multi-disciplinary inquiry into 
the broad domain of sport discourse and participation within communities 
increasingly influenced by the growing presence of new media 
technologies. We are therefore calling for submissions of chapter 
proposals that document, investigate and analyze the ways in which 
sporting discourses, communities, and participation are being 
transformed by and within the new media landscape. In line with our 
desire to incorporate work from a range of disciplinary backgrounds, 
chapters can draw on a diverse range of topical focus areas.

*Possible questions for exploration include, but are not limited to:*

·What communicative and participatory potential is offered by fitness 
tracking apps such as Strava?

·How has sports advertising changed in the era of ubiquitous social 
media platforms and personal devices?

·What possibilities are created in the area of tourism through use of 
social media platforms (e.g. Instagram and Facebook)?

·How is/are language(s) used across sporting apps in various contexts?

·Has the athlete ‘self-talk’ changed within the new media landscape with 
constant awareness of progress and efforts etc.?

·How can new media platforms be utilized within a sporting community for 
the purposes of training and discussion?

·What similarities or differences exist in the notion of sportsmanship 
in physical and digital contexts?

·Do new media technologies hinder or encourage ethical sporting behavior?

·Do new media technologies impact on athlete efforts? If so, how? And 
how is this communicated to the community?

·What role do social media platforms play in the construction, 
communication and performance of a sporting identity?

·How do communities of sports participants cross over from one form of 
social media to another (i.e. YouTube to Strava)?

While acknowledging connections with previous scholarly work focusing on 
the connection between sport and new media, chapters should strive to 
further raise awareness of the possibilities offered by the contemporary 
new media landscape for sport and the implications for a variety of 
scholarly fields such as linguistics/discourse studies, sport studies, 
communication, education, psychology, advertising and public relations, 
technology, and tourism, among many others. All methodological and 
theoretical approaches will be considered and we encourage authors to be 
creative and ambitious. Potential authors are invited to submit a 
400-word proposal and a short author-biography to the editors Dr. Andrew 
S. Ross (andrew.ross /at/ scu.edu.au) www.asross.com <http://www.asross.com>  
and Dr. Damian J. Rivers (rivers /at/ fun.ac.jpwww.hakodate7128.com) 
<http://www.hakodate7128.com>   by *July 1^st , 2018*. All proposals 
should clearly outline (1) topical focus, (2) theoretical foundation, 
and (3) methodological approach. Final chapter selection will be made by 
*August 1^st, 2018* and full chapters of 7,000 words will be due on 
*February 1^st, 2019*. Publication will be sought with a major 
international publisher.

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