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[ecrea] New book announcement: Economy of Participation
Thu Jan 15 08:28:27 GMT 2015
please let me to announce the publication of our new collective book,
related to the called "Economy of Participation", where eight authors
developed this new economy with concepts such as filtering,
storytelling, transmedia, trust or (digital) media literacy. After this
theoretical approach, we interviewed 20 companies which were selected as
good examples of the Economy of Participation. This book brings a
panoramic view of several challenges connected to all the companies that
are trying to offer the participation with audience as a product itself.
The research was founded by European Social Fund, Spanish Ministry of
Industry and Catholic University of Murcia.
You can obtain a free copy of the book (Spanish) in this link:
http://a.eoi.es/economiaparticipacion
Full reference:
Noguera, J.M.; Jesús Martínez, Miguel Ángel Nicolás, Marta Pérez, Ariana
Gómez, María del Mar Grandío; Francisco Hernández y Paloma del Henar
Sánchez (2014): /Economía de la Participación/. Madrid: Fundación EOI.
For further information about the project, do not hesitate to contact to
me, (jmnoguera /at/ ucam.edu) <mailto:(jmnoguera /at/ ucam.edu)>
Best,
José-Manuel Noguera Vivo
Head of Department of Communication Sciences
Catholic University of Murcia, Spain (UCAM)
--
JM
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