[ecrea] new book: Social Media in Politics

It is my pleasure to tell you about the new book B. Patrut & M. Patrut 
(Eds.) - "Social Media in Politics: Case Studies on the Political Power 
of Social Media", Springer, 2014, ISBN 978-3-319-04666-2, 382 p. 69 
illus. (Public Administration and Information Technology,
Volume 13, Series Editor Christopher G. Reddick, San Antonio, USA).

http://link.springer.com/book/10.1007%2F978-3-319-04666-2

The book sets out to analyse the relation between social media and 
politics by investigating the power of the internet, and more 
specifically social media, in the political and social discourse. The 
volume collects original research on the use of social media in 
political campaigns, electoral marketing, riots and social revolutions, 
presenting a range of case studies from across the world as well as 
theoretical and methodological contributions. Examples that explore the 
use of social media in electoral campaigns include, for instance, 
studies on the use of Facebook in the 2012 US presidential campaign and 
in the 2011 Turkish general elections. The final section of the book 
debates the usage of Twitter and other Web 2.0 tools in mobilizing 
people for riots and revolutions, presenting and analysing recent events 
in Istanbul and Egypt, among others.

The book will try to answer questions such:
•    Is there a relation between social media and politics?
•    How can politicians use social media for their electoral marketing?
•    How can social networks be used in order to mobilize people for 
riots or for a social revolution in a country?

Thus, the book is structured into three sections. The first section is 
an introduc-tory one, where some issues regarding the politics and 
social media connection are dealt with. An example of an Italian 
political election is considered. Another chapter deals with the use of 
graph theory techniques to develop software and tools for politicians in 
order to improve their online campaign.

Section 2 presents how social media can be used in electoral marketing. 
This section is structured into 3 parts that correspond to the level of 
the elections: local elections, general/parliamentary elections, and 
presidential elections.
In fact, these chapters will discuss how Twitter, Facebook or blogging 
can be used in electoral campaigns.
For example, a chapter will focus on the use of Twitter during the 2012 
local elections in Belgium. Another chapter deals with the use of social 
media in Indo-nesia, with a case study concerning the 2012 gubernatorial 
elections of the Special Region of Jakarta.

The examples of social media used in general elections are from Italy 
(2013), Slovenia (2011), and Turkey (2011). For example, the 
participation and success of Movimento 5 Stelle in the 2013 Italian 
parliamentary elections is presented.

The last part of section 2 presents different aspects of social media 
usage in presidential elections. Two chapters discuss Facebook use in 
the 2012 United States presidential campaign, and another chapter 
details the use of social media as a means for a virtual referendum.
Section 3 debates the usage of Twitter and other web 2.0 tools in 
mobilizing people for different riots or revolutions: a chapter is about 
the recent riots in Istan-bul and other chapter talks about different 
protests in South Africa and other coun-tries in the region.

One chapter in this section focuses on social media censorship vs. state 
respon-sibility for human rights violations, with a case study on Egypt.
Another chapter presents Gabriel Tarde’s model and online protests in 
the eyes of Jewish-Israeli teenage girls. The last chapter presents the 
role of social media in four cases of mobilization via social media, in 
India.

The book is addressed to PhD candidates, researchers in social media and 
in political science, researchers in applied mathematics, politicians, 
candidates for local elections, and specialists in political marketing.

More about the book:

http://link.springer.com/book/10.1007%2F978-3-319-04666-2

Thank you!

--
Bogdan Patrut
PhD in Computer Science, PhD in Accounting
Author, speaker, editor
Associate Professor at Vasile Alecsandri University of Bacau, Romania
Faculty of Sciences, Department of Mathematics, Computer Science and 
Education Sciences
Tel. 0040728882288, E-mail: (bogdan /at/ edusoft.ro)
Web: http://www.edusoft.ro/bogdan
Facebook: https://www.facebook.com/bpatrut

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