[eccr] DRAFT SCHEDULE: EIGHTH INTERNATIONAL SUMMER JOURNALISM SCHOOL IN ST.PETERSBURG ON 'MEDIA AND ELECTIONS"

MASS MEDIA CENTER
School of Journalism
St.Petersburg State University
St.Petersburg, Russia

EIGHTH INTERNATIONAL SUMMER JOURNALISM SCHOOL
"MEDIA AND ELECTIONS"

DRAFT SCHEDULE

Two week summer course, 24 June - 5 July 2003. Starting at the Building of the School of
Journalism at St.Petersburg State University on Tuesday, 24 June, noon, finishing on
Saturday, 5 July, afternoon.

Tuesday, 24 June 2003.

10:00-12:00  Registration. Passport Registration of Foreigners. Rooms 602 and  606.
Organizational Arrangements at Accounts Department. Room 305.
12:00-13:00  Introduction to the programme, introduction of the course leaders and
participants (Dr. Marina Anatolyevna Shishkina, Professor, Dean, School
of Journalism; Nina Georgievna Boykova, Ph.D., Associate Professor,
Director, Mass Media Center; Dmitry Alexandrovich Ruschin, Ph.D.,
Associate  Professor, Director, International Summer Journalism School;
Tatyana Viktorovna Vasilyeva, Ph.D., Associate  Professor, Deputy
Director, Mass Media Center, St.Petersburg State University). Main Hall.
13:00-13:30  Organizational Arrangements. Room 305. Journalism building tour
(Dmitry A. Ruschin).
13:30-14:30  Welcome lunch. Cafeteria. Ground floor.
14:45-17:45  City Sightseeing Bus Tour. Start from School of Journalism building at
14:45  precisely. The bus will finish excursion near the Dormitory of the
University (Ulitsa Korablestroiteley, 20, block 3).

Wednesday, 25 June 2003.

10:00-11:30  Lecture: Common Communicative Scheme of the Electoral Technologies
(Professor Dr. Dmitry Petrovich Gavra, Chair, Theory of Communications
Department, School of Journalism, St.Petersburg State University).
11:30-12:00  Coffee / Tea Break.
12:00-13:30   Main Principles of Political Campaign Planning. Strategies of the Election
Campaign (Professor Dr. Dmitry Petrovich Gavra).
13:30-14:30  Lunch.
14:30-16:00  Lecture: Legal Regulation of the Election Agitation Campaign in Mass
Media (Vladimir Pavlovich Zhuravlev, Ph.D. in Law, Chairman of the
Regional Election Commission of Lenigradskaya Oblast).
16:00-16:30  Coffee / Tea Break.
16:30-18:00  Lecture: Russian Legal Standards and Practice of the Mass Media
Functioning (Andrey Valeryevich Vorobyev, Deputy Executive,
Department of Information, St.Petersburg City Administration).

Thursday, 26 July 2003.

10:00-11:30  Lecture: Structure and Mechanisms of Forming of Image of Political
Subject: Person, Party, and Ideology (Dmitry Pavlovich Shishkin, Ph.D.,
Associate Professor, Theory of Communications Department, School of
Journalism, St.Petersburg State University).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Lecture: Speech Portrait of a Political Figure (Professor Dr. Vladimir
Ivanovich Konkov, Chair, Theory of Speech Functioning and Language of
Mass Communication Department, School of Journalism, St.Petersburg
State University).
13:30-14:30  Lunch.
14:30-16:00  Lecture: Political Text in a System of Public Communications: From
Theory to Practice (Professor Dr. Aleksey Dmitrievich Krivonosov,
Department of Public Relations and Advertising, School of Journalism,
St.Petersburg State University).
16:00-16:30  Coffee / Tea Break.
16:30-18:00  Lecture: Mass Media in a Political Area of Ukraine (Dmitry Anatolyevich
Gordeev, Lecturer, Department of International Journalism, School of
Journalism, St.Petersburg State University).

Friday, 27 June 2003.

10:00-11:30  Lecture and Seminar: Main Models of Conducting of the "Information"
Wars. Negative and "Black" Political and Electoral Public Relations
(Professor Dr. Dmitry P. Gavra).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Lecture and Training: Tactical Methods in the Election Campaign:
Positioning, Tuning out of competitors, Counter-advertising, Counter-
positioning, Attack and Counter-attack (Professor Dr. Dmitry P. Gavra).
13:30-14:30  Lunch.
14:30        Visit to the Information and Analytical Agency of Journalism Investigations
of Andrey Konstantinov (Ulitsa Zodchego Rossi, 1/3, Entrance 6). Meeting
with Director Andrey Dmitrievich Konstantinov, Deputy Director Andrey
Anatolyevich Potapenko and other staff members will start at 15:30.

Saturday, 28 June 2003.

10:00-11:30  Lecture: Coverage in Mass Media of the Election Campaigns and Elections:
Regional Aspect (Tatyana Vladislavovna Martynenko, Editor-in-Chief,
Information Service <Vesty> on Radio, VGTRK <Sankt-Peterburg>).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Lecture: Manipulation Technologies. Neuro-Linguistic Programming
(NLP). Misinformation and Rumors: Techniques of Diffusion. (Mikhail
Kirillovich Petrov, Ph.D., Associate Professor, Public Relations and
Advertising Department, Deputy Dean, School of Journalism,
St.Petersburg State University).
13:30-14:30  Lunch.
14:30        Visit to the State Hermitage (Dvortsovaya Naberezhnaya, 34, Main
Entrance). Round-up excursions will start at 15:30 precisely.

Sunday, 29 June 2003.

09:45-16:00  Bus Excursion to Peterhof (Petrodvorets) Famous Suburb of St.Petersburg
(Sightseeing Programme). The Bus will start from the dormitory at 10.00
precisely (Ulitsa Korablestroiteley, building 20, block 3).
16:00        Visit to the Russian Museum.. Round-up excursions will start at 16:00
precisely.

Monday, 30 June 2003.

10:00-11:30  Lecture: Usage of New Information Technologies during Election
Campaigns Conducting (Pavel Pavlovich Zhitnyuk, Director, Internet
Department, Information Agency <Rosbalt>).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Lecture: "United Russia" Party and Mass Media in the context of Electoral
Process (Professor Dr. Yuriy Nikiforovich Solonin, Chairman, Political
Council. Regional Branch, "United Russia" Party).
13:30 -14:30 Lunch.
14:30        Visit to the International Press Center "300 years to Saint Petersburg"
(Italianskaya Ulitsa, 27). Meeting with the Executive Director Olga
Vladimirovna Dramaretskaya and the Head of PR-Department Elena
Aleksandrovna Gorshenina.
18:00        Visit to the Press Service of Mariinsky Theatre (Teatral'naya Ploshchad', 1,
Entrance 12). Meeting with Editor-in-Chief Oksana Tokranova.
20:00        Mariinsky (Kirov's) Theater. IL Trittico: Il tabarro. Suor Angelica. Gianni
Schicchi. One act's operas. Music: Giacomo Puccini. Production by Walter
Le Moli. Conductor: Gianandrea Noseda.

Tuesday, 1 July 2003.

10:00-11:30  Meeting: Mass Media and Power: Technology of Interaction (Alexander
Nikolayevich Afanasyev, Head of the Press Service of the Governor of
St.Petersburg).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Meeting: Election to the Legislative Assembly of 2002: Personal Experince
of Candidate (Aleksandr Aleksandrovich Malkevich, Deputy Chairman,
Press and PR Committee, St.Petersburg City Administration).
13:30-14:30  Lunch.
14:30-16:00  Lecture and Seminar: Structure and Organization of Headquarters of the
Election Campaign. Planning and Control. Basic Documents (Viktor
Aleksandrovich Barezhev, Ph.D., Associate Professor, Head of the PR
Centre, St.Petersburg Institute of Management and Economics).
16:00-16:30  Coffee / Tea Break.
16:30-18:00  Lecture: Graphical Design of Political Advertising and Political PR (Viktor
Borisovich Martirov, Senior Lecturer, Newspaper Production and Design
and Mass Media Organizing Department, School  of Journalism,
St.Petersburg State University).

Wednesday, 2 July 2003.

10:00-11:30  Lecture: Political Journalism: Research and Stereotypes (Professor Dr.
Sergey Grigoryevich Korkonossenko, Chair,  Sociology of Journalism
Department, School of Journalism, St.Petersburg State University).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Lecture: Ethical Principles in the Sphere of Action of Journalists and Mass
Media (Professor Dr. Galina Sergeevna Melnik, Modern Periodical Press
Department, School of Journalism, St.Petersburg State University).
13:30        Group Photograph. Ground floor.
13:30-14:30  Lunch.
14:30        Visit to TV and Radio Company "St.Petersburg" (Ulitsa Chapygina, 6).
Meeting with Director General Irina Aleksandrovna Terkina will start at
15:30.

Thursday, 3 July 2003.

10:00-11:30  Lecture: Peculiarities of TV Coverage of Elections and Election Campaigns
(Anton Nikolayevich Goubankov, Head, TV Information Service,
Directorate, VGTRK "St.Petersburg")
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Statements (Speeches) of Participants of the Summer School: Electoral
Campaigns in Our Region (Moderator: Sergey Nikolayevich Il'chenko,
Assosiate Professor, Ph.D., Chair, TV and Radio Department, School of
Journalism, St.Petersburg State University).
13:30-14:30  Lunch.
14:30        Visit to St.Petersburg Union of Journalists (Nevskiy Prospekt, 70). Meeting
with Chairman of the Union, Editor-in-Chief of "Vecherniy Peterburg"
(Evening St.Petersburg) Newspaper Vladimir Borisovich Ugryumov will
start at 15:30.

Friday, 4 July 2003.

10:00-11:30  Lecture and Seminar: Technologies of Political Marketing (Mikhail
Kirillovich Petrov, Ph.D., Associate Professor, Public Relations and
Advertising Department, Deputy Dean, School of Journalism,
St.Petersburg State University).
11:30-12:00  Coffee / Tea Break.
12:00-13:30  Lecture: Discreditable Materials in Journalism (Vladilen Ivanovich Kuzin,
Ph.D., Associate Professor, Sociology of Journalism  Department, School
of Journalism, St.Petersburg State University).
13:30-14:30  Lunch.
14:30        Visit to "Rosbalt" Information Agency (Konnogvardeyskiy Boulvar, 7).
Meeting with executives and staff of the Agency will start at 15.30.

Saturday, 5 July 2003.

10:00-11:30   Lecture and Training: "Legend" of the Electoral District. Structure and
Technologies of Forming (Olga Valentinovna Popova, Ph.D. in Sociology,
Associate Professor, Department of Political Institutions and Applied
Political Research, School of Philosophy, St.Petersburg State University).
11:30-12:00   Coffee / Tea Break.
12:00-13:30   Round Table: Mass Media and Elections: Russian and International
Experience (Dmitry Alexandrovich. Ruschin, Ph.D. in History, Associate
Professor, Director, International Summer Journalism School, Professor
Dr. Galina Sergeevna Melnik, Modern Periodical Press Department, School
of Journalism, St.Petersburg State University). Room 303.
13:30-14:30   Lunch.
14:30-15:30   Closing Session and Evaluation. Presenting of the Certificates, copies of
Summer School Video Film and Group Photograph (Dr. Marina A.
Shishkina, Professor, Dean, School of Journalism, Nina G. Boykova,
Ph.D., Associate Professor, Director, Mass Media Center;  Dmitry A.
Ruschin, Ph.D., Associate Professor, Director, International Summer
Journalism School, Tatyana V. Vasilyeva, Ph.D., Associate Professor,
Deputy Director, Mass Media Center). Room 303.
15:30-16:30   Farewell Drink. Summer School Video Film Review.

Classes will be conducted at the building of the School of Journalism at St.Petersburg
State University (1 Liniya Vasilyevskogo Ostrova, # 26. St.Petersburg, Russia. Metro
(Subway) Station: "Vasileostrovskaya").

Participants can use the facilities of the Computer Center of the School of Journalism
(Room 408) for the Internet and  E-Mail communication every day from 11:00 till 16:00
(except Saturday and Sunday).

Dmitry A. Ruschin, Ph.D., Associate Professor, Director of the International
Summer Journalism School in St.Petersburg
Tel./Fax: (7-812) 323-00-67, 321-01-72.
E-Mail: (ruschin /at/ DR2709.spb.edu)
http://www.jf.pu.ru

25 April 2003

---
Dmitry A. Ruschin ((ruschin /at/ DR2709.spb.edu))
St.Petersburg State University
Fri, 16 May 103 00:51 +0300 MSK

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