[Commlist] New book: Korean Pop Culture beyond Asia

*Korean Pop Culture beyond Asia***

Race and Reception

*Edited by David C. Oh & Benjamin Min Han***

*https://www.combinedacademic.co.uk/9780295752969/korean-pop-culture-beyond-asia/* 
<https://www.combinedacademic.co.uk/9780295752969/korean-pop-culture-beyond-asia/>*__***

*__*

*Receive a 20% discount online*:*

*LLF24*

*Valid until 11:59 GMT, 30th June 2025. Discount only applies to the CAP 
website.

Korean media has exploded in popularity across the globe in the past 
decade: BTS and other K-pop groups have packed stadiums, 
/Parasite/garnered record-breaking critical success, /The Masked 
Singer/and /Single’s Inferno /became viral TV hits, and multiday KCON 
fan events have highlighted not only media but Korean food, cosmetics, 
and fashion. Exploring how fans from different cultural and racial 
backgrounds engage with Korean media in local and individual contexts, 
this edited collection reveals complex transcultural affinities, 
conflicts, and negotiations. The essays delve into the ways people 
create meaning from, and shape affinity to, Korean television and music. 
The book also explores Korean popular culture’s influence on audiences’ 
imaginative play, desires, and fantasies, critically examining topics 
such as TikTok as a space of Asian fetishization, Black YouTubers’ K-pop 
reaction videos, the perception of Korean men in opposition to European 
hegemonic masculinity, and Middle Eastern fans’ responses to 
appropriation in K-pop. Throughout, the contributors provide perceptive 
analyses that reveal what the interplay of race and Korean entertainment 
tells us about the complex nature of transnational fandom.

*David C. Oh*is associate professor at Syracuse University in the 
Newhouse School of Public Communications. His books include 
/Whitewashing the Movies: White Subjectivity/and /Asian Erasure in U.S. 
Film Culture/.

*Benjamin M. Han*is associate professor in the Department of 
Entertainment and Media Studies at the University of Georgia. He is 
author of /Beyond the Black and White TV: Asian and Latin American 
Spectacle in Cold War America./

*Contributors:*Crystal S. Anderson, Woori Han, Laura-Zoë Humphreys, 
Young Jung, Rebecca Chiyoko King-O’Riain, Donna Lee Kwon, Min Joo Lee, 
Irina Lyan, Moisés Park, and Julia Trzcińska


*University of Washington Press | October 2024 | 292pp | 9780295752969 | 
PB | £23.99**

*Price subject to change.

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