Archive for January 2024

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[Commlist] New Book: Strategic Communication Management for Development and Social Change: Perspectives from the African Region

Fri Jan 05 17:24:06 GMT 2024






We are pleased to announce the publication of the book /Strategic Communication Management for Development and Social Change: Perspectives from the African Region which has just been published by Palgrave Macmillan.

Edited By:
Tsietsi Mmutle (University of Pretoria, South Africa)
Tshepang Molale (University of the Witwatersrand, South Africa)
Olanrewaju Olubenga Akinola (Olabisi Onabanjo University, Ago-Iwoye, Nigeria)
Olebogeng Selebi (University of Pretoria, South Africa)

https://link.springer.com/book/10.1007/978-3-031-41401-5?sap-outbound-id=D4A02D4A55546D157FBF50C10A77FB93D496BB62&utm_source=standard&utm_medium=email&utm_campaign=000_LAN36_0000019083_Book%20author%20congrats%20NEW&utm_content=EN_33928_20231218&mkt-key=E1D39C32F7501EEEA6D87E767A3B8EA6 <https://link.springer.com/book/10.1007/978-3-031-41401-5?sap-outbound-id=D4A02D4A55546D157FBF50C10A77FB93D496BB62&utm_source=standard&utm_medium=email&utm_campaign=000_LAN36_0000019083_Book%20author%20congrats%20NEW&utm_content=EN_33928_20231218&mkt-key=E1D39C32F7501EEEA6D87E767A3B8EA6>

*Description: This scholarly compendium draws insight from scholars across the African continent in the fields of Strategic Communication Management as well as Communication for Development and Social Change by unravelling the complementary nature of scholarship between the two fields, through the lens of prevailing governance and sustainability challenges facing African countries, today. In this volume, scholars and professionals from African countries present theoretical insights and case studies with the goal of demonstrating the strategic importance of the two complementary fields of communication studies in contributing towards addressing development changes facing the African Continent. Therefore, the volume provides a view of Africa's development and social change from fields of inquiry that are rarely when issues of governance and sustainable development are the subject of academic discourse.

eBook ISBN
978-3-031-41401-5

Print ISBN
978-3-031-41400-8

*Contents:
1. Introduction- Tshepang Bright Molale, Tsietsi Mmutle, Olebogeng Selebi, Olanrewaju Olugbenga Akinola
Pages 1-17

PART I: Theoretical and Empirical Approaches to Communication for Development and Sustainable Social Change in Africa

2. Anchoring Participatory Communication in South Africa’s Municipal Citizen Participation During Integrated Development Planning (IDP) Processes- Tshepang Bright Molale
Pages 21-39

3. Participatory communication for sustainable development: A study of the Access project in Ghana- Albert Anani-Bossman, Isaac Abeku Blankson
Pages 41-59

4. A theoretical framework towards mutual sustainability communication- Louise Bezuidenhout, Lynnette Fourie
Pages 61-80

PART II: Strategic Communication in Governance, Planning and Policy Reforms

5. Exploration of the accentuated value of strategic communication management for inclusive citizenry engagement through governance and sustainability- Tsietsi Mmutle
Pages 83-101
6. Network Governance as a Catalyst for Sustainable Development on the African Continent- Gerrit van der Waldt
Pages 103-121
7. Communication Strategies for Community Development: A Study of World Bank SEEFOR-CDDS projects in Ukwa East communities, Abia State, Nigeria- Moses Asak, Sunny Mbazie
Pages 123-139
PART III: Communication for Social Change, Bottom-up Development and Social Movements in Africa

8. The role of the Sudanese Professionals Association in the Revolution of 2019 towards development and social change- Josepha Wessels
Pages 143-159
9. Invited and Invented Spaces of Public Participation in South African Local Government: The study of community engagement practices and service delivery protests- Elmon Motloutsi, Aniekie Motloutsi
Pages 161-182
10. Movement communication practices of students & the poor: The political economy of communication- Linah N Masombuka
Pages 183-196

PART IV: Cases Studies in applied Strategic Communication, Development, Social Change and Electoral Reform

11. Public health Communication and Growth- Ochuodho Zachary
Pages 199-216
12. Using Digital Technologies in Community Radio to Promote Social Change in Kenya- Susan Mwangi
Pages 217-230
13. Dwindling Voters’ Turnout and Citizenship Participation: A Political Market Orientation Analysis of Nigeria’s 2015 and 2019 Presidential Elections- Olanrewaju Olugbenga Akinola
Pages 231-254
14. THE ARENA MODEL AS A BASIS FOR COMMUNICATION STRATEGY FORMULATION FOR THE NATIONAL DEVELOPMENT PLAN- Olebogeng Selebi
Pages 255-273
15. Lessons from a scuppered African social change dream: drawing insights from the facilitative nature of communication- Tsietsi Mmutle, Tshepang Bright Molale
Pages 275-283




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