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[Commlist] Call for chapters "Value creation in digital platforms and business ecosystems: Networks, relationships and the platform markets"
Wed Dec 20 15:17:46 GMT 2023
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Call for chapters for the Edited volume "Value Creation in Digital Platforms
and Business Ecosystems: Networks, Relationships and the Platform Markets"
to be published by Routledge
Editors: Victoria Slettli, (Inland Norway University of Applied Sciences) &
Sabine Baumann (Berlin School of Economics and Law)
Background and objective Opportunities brought by digital technologies
have dramatically transformed
business contexts and the structure of business interactions. Digital
relationships with partners and customers taking place on the online
platforms and organized as digital businesses ecosystems and digital service
platforms influence the modes and mechanisms of value creation in such
contexts. Meanwhile, in the physical product market, value creation is
mostly an internal process within the so-called pipeline business model, the
value creation in the platform markets is somewhat different with the
absence of explicit value stream directions. Platform actors are in a
complex relationship with each other, exchanging resources on a permanent
basis and without a predefined order, creating innovations and hence, value.
The preconditions for value creation in the digital markets are related to
the so-called network effects. Actors within digital markets may benefit
from the supply-side network effects or economies of scale, as well as
demand-side network effects. On the other side, the network effects may turn
negative if the platform loses its attractiveness. Hence, the matter of
digital community curation and governance to ensure innovation is of high
urgency. Further, in such digital spaces, the issue of value co-creation
with customers and partners becomes of pivotal importance.
This edited volume seeks to provide a comprehensive and detailed exploration
of the evolution and current state of research on all aspects of value
creation in the context of platform markets, digital ecosystems and
platforms. It brings together established scholars deepening knowledge and
emerging scholars forging new ground to expand knowledge and investigates
different perspectives on the subject matter. All types of scholarly papers
are invited for submission (theoretical, review, cases, descriptive
empirical studies, etc.) employing a variety of research methods. The aim is
to produce a reference book that can be used both by academics aiming to
familiarize themselves with the state of research and theory concerning
value creation in the platform markets, as well as practitioners interested
in the practices and insights in the subject matter.
Recommended topics The book is open to conceptual and empirical
contributions and case studies
from all areas of business administration and management, marketing,
entrepreneurship, innovation, economics and humanities. Chapters related to
all dimensions of context relevant for Value creation in Digital Platforms
and Markets are welcome. They include, but are not limited to, the
following: * Social, environmental and economic value creation in the
platform
markets and digital business ecosystems * Value creation logics; and its
effects on the digital ecosystems and
service platforms actors * Value co-creation in the digital platforms
and ecosystems * Customer roles and contributions in value creation in
digital
business ecosystems * Business model perspective on value creation in
the digital
ecosystem; value proposition, architecture and network * Value creation
and sustainability issues in the digital ecosystems * Value creation in
time and space context * Innovation and value creation in the platform
markets * Platform management and governance for value creation *
Conceptual and empirical models of value creation and value
orchestration
Publishing information Chapters will be 6,000 to 8,000 words in length.
All chapters will be
peer-reviewed.
Timeline - Chapter proposal due (300-to-500-words): 1 March 2024. The
chapter
proposal should outline idea/research questions, relevance for Value
creation in Digital Markets, methodology and expected results -
Notification decision on proposal: 31 March 2024
- Full chapter due (first draft): 31 July 2024
Submission Please send the book chapter proposal to Victoria Slettli,
Inland Norway
University of Applied Sciences (Norway): (Victoria.slettli /at/ inn.no)
<mailto:(Victoria.slettli /at/ inn.no)>
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