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[ecrea] CFP: Themed Section of Participations: The International Journal of Audience and Reception Studies: Toxic Fan Practices
Fri Dec 30 16:41:55 GMT 2016
Call for Papers, Themed section of Participations: International Journal
of Audience and Reception Studies
TOXIC FAN PRACTICES
Editors: Bridget Kies (University of Wisconsin-Milwaukee, USA) and
William Proctor (Bournemouth University, UK).
Since its inception, the discipline we now know as Fan Studies
necessarily set out to challenge stereotypical perspectives on the
behaviour and practices of fan cultures, many of which constructed the
figure of the fan as a figure of fun; of pathological disorder,
instability and ‘enfreakment’ (Proctor, 2016; Richardson, 2010). In so
doing, and in many ways, Fan Studies followed the trajectory established
by Media and Cultural Studies beginning with the Birmingham School in
the 1970s. In particular, the ‘first wave’ of Fan Studies was invested
in demonstrating that audiences are not solely passive recipients of
so-called media messages, or ‘dominant ideologies,’ but active
participants in the production of transgressive and transformative
practices – fan fiction, fan ‘vidding’ and the like – and involved in
the negotiation of making meaning. The advent and proliferation of new
media technologies, especially the Internet, has forced previously
marginal fan cultures into the mainstream (Bennett and Booth, 2014; Gray
et al, 2007; Scott 2013). As a result, the heightened visibility of fans
and their ability to comment, celebrate and criticise produces readily
accessible discourses for public consumption. While such a shift in
visibility has had a clear impact on “monolithic conglomerates”
(Johnson, 2013: 43) in that “fan audiences are now woo’d and championed
by media industries” (Gray et al: 2007: 2), we believe that this
represents only a fraction of the story, and one that requires
significant redress. The visibility of fan cultures may very well shine
a light on creative and participatory practices, but mainstream, public
exposure also demonstrates the heterogeneity of fan communities, warts
and all.
Of course, Fan Studies has since moved through several phases and, in
recent years, fans themselves have become the subject of mainstream news
media, but often in highly negative ways. Such discourses circulate
around the figure of the fan, not as a figure of fun necessarily, but as
a figure of racist, homophobic, sexist and reactionary politics.
Moreover, news reports are beginning to stereotype fans in ‘new’ ways,
such as the belief that the affordances of new media have led to an era
of “fan entitlement syndrome” (Mendelsohn, 2014), of “nerd rage” and
antisocial, toxic behaviours. Stereotypes of fan entitlement circulated
in online news media (professional, amateur, pro-am) seems to be an
“updated and retooled” version of William Shatner’s oft-cited ‘get a
life’ stereotyping (Hills, 2016: 271; see also Jenkins, 1992).
The anonymity provided by social media platforms, with their (cyber)
pseudonymous (and obfuscated) identities, has provided a figurative wall
behind which participants may hide. As Claire Hardaker (2015)
emphasizes, ‘this anonymity can also foster a sense of impunity, loss of
self-awareness, and a likelihood of acting upon normally inhibited
impulses’ (224). By the same token, Michael Suler explains that ‘people
say and do things in cyberspace that they wouldn’t ordinarily say and do
in the face-to-face world’ (2004: 321). This disinhibition can be
salutary (supportive, cathartic) but these fan discourses in particular
exemplify toxic disinhibition signified by ‘rude language, harsh
criticisms, anger, hatred, even threats’ (ibid).
The fan studies discipline has already started grappling with these
issues. Analyses of inter- and intrafandom Othering, ‘of fans, by fans’
(Hills, 2012), have been conducted on such quarrels and conflicts,
including fan-objects such as Twilight (Hills, 2012; Williams, 2014),
One Direction (Jones, 2016; Proctor, 2016), R.E.M (Bennett, 2011), and
the female-led Ghostbusters remake/ reboot (Proctor., 2017). Moreover,
online conflict and “toxic technocultures” (Massanari, 2015) has been
analysed in other disciplines, including the #GamerGate controversy and
hashtag activism such as #RaceFail, #Ferguson, #BlackLivesMatter
(Rambukkana, 2015) and #BlackStormtrooper (Proctor, forthcoming), to
select a few examples (see also, Burgess and Matamoros-Fernandez, 2016;
Chess and Shaw, 2015; Hardaker, 2010; Hardaker, 2013; Hardaker and
McGlashan, 2015; Luce, 2016; Massanari, 2015; Poland, 2016).
How can researchers examine toxic fan practices beyond those offered by
mainstream news artefacts, many of which cherry-pick examples from
social media without adequate theorisation or methodology? That some
fans are racist, homophobic, sexist or otherwise exclusionary is one
thing; but how can researchers develop tests to measure this extant
discourse? How do we know who is speaking? How do we know that these are
fans at all, as opposed to ‘trolls’ or ‘flamers,’ that is, those online
individuals who find delight and entertainment in conflicts of this kind
(Hardaker, 2015)? This special section does not seek to deny that toxic
fans and audiences exist. We do, however, seek to provide an academic
space whereby these issues are placed centre-stage via methodology that
moves beyond reductive, handpicked selections. We are also interested
in theorisations of the place of toxic fan practices within larger fan
communities and as objects of study for the maturing fields of
Fan/Audience Studies, including research across disciplines.
Contributions are welcome on a variety of topics that investigate the
concept of toxic fan practices and methodological issues arising such as:
* Online methodologies/ netnographies of particular fan communities
and social media platforms
* Specific case studies of toxic fan cultures (e.g. Star Trek fans’
responses to gay Sulu or Marvel fans’ reactions to female Thor)
* Criticism of toxic fans from within fandoms, intra-fandom
conflicts (e.g. Game of Thrones fans condemning and celebrating scenes
of rape)
* Widescale protests and boycotts on social media (such as
#boycottstarwars or #buryyourgays)
* Criticisms of representations of race, gender, sexuality, etc.,
in fan cultures
Proposals are also welcome on other topics as long as they meet the aims
of the special section.
Please send 300 word abstracts to the following email addresses by March
1st 2017.
(bproctor /at/ bournemouth.ac.uk)<mailto:(bproctor /at/ bournemouth.ac.uk)>
(bkies /at/ uwm.edu)<mailto:(bkies /at/ uwm.edu)>
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