[ecrea] EuropaCorp Conference in Paris, January 13, 2017

*“EuropaCorp, a French Major”*

*One-day international conference*

January 13^th , 2017

Université Paris Diderot - Paris 7

Amphithéâtre Buffon

15 rue Hélène Brion – 75013 Paris


Organisation and contact:

Gaspard Delon ((gaspard.delon /at/ univ-paris-diderot.fr) 
<mailto:(gaspard.delon /at/ univ-paris-diderot.fr)>) and

Ana Vinuela ((ana.vinuela /at/ univ-paris-diderot.fr) 
<mailto:(ana.vinuela /at/ univ-paris-diderot.fr)>)

CERILAC Research Centre

**

*Call for Papers*

Over the last 15 years, the economic power and industrial impact of 
EuropaCorp haveelicited in France a lively and often unfavorable 
commentary about the studio founded by Luc Besson and Pierre-Ange Le 
Pogam, seen as the spearhead of a Hollywood-style commercial cinema. 
This one-day conference, organized by the CÉRILAC laboratory, proposes 
to fill the deficit of academic reflection on this French production 
company and its numerous subsidiaries, for which the financial and 
creative strategies remain poorly known. The following axes of 
reflection, neither exhaustive nor exclusive, may guide the proposed 
communications:

1) Focusing on cinematographic content, we propose to interrogate first 
of all the positioning of the studio with respect to the generic norms, 
aesthetics and narratives that are frequently associated with Hollywood. 
The visibility and image of the firm's brand in the public space will be 
the object of discussions, in line with the diversity of its 
productions. These include franchises and blockbusters (/Le 
Transporteur/, /Arthur et les Minimoys/, /Taken/) aimed at the 
international public, as well as films with a stronger national identity 
(/Banlieue 13/, /Saint Laurent/) or those imbued with a formal sobriety 
(/The Lady/).

2) We seek to identify the constraints and margins of invention that 
govern the work of the company's contributors (directors, writers, stars 
and actors, technicians, etc.). We propose to examine, more globally, 
the evolution of the “artistic spectrum” advanced by EuroCorp 
productions since the beginning of the 2000's.

3) The examination of the conditions of production and the public 
reception of the films will be the opportunity to consider the role of 
technical innovations in the company policy. We can also question the 
notions of ‘author’ and ‘producer’, in terms of the functioning of 
EuropaCorp.

4) We will focus also on the studio's positioning in the French media 
industry and in the global film market. Topics of research includethe 
financial, commercial and managerial practices of the company; the 
articulation between its different activities (production, distribution, 
video/VOD, right sales, exhibition and licensing), as well as the 
internationalisation strategies developed (from the use of English as 
the filming language to the creation of the US subsidiary Relativity 
EuropaCorp Distribution).

5) We will study the relationship between EuropaCorp and public 
authorities in France, to determine the impact of actions taken by the 
company in the areas of cultural policy (reform of the tax credits 
system), industrial policy (the construction of the Cité du cinéma) and, 
more recently, training for future film professionals with the creation 
of the École de la Cité.

Communication proposals (1500 characters maximum, in French or in 
English) should be sent by *October 1^st , 2016*, to Gaspard Delon 
((gaspard.delon /at/ univ-paris-diderot.fr) 
<mailto:(gaspard.delon /at/ univ-paris-diderot.fr)>) andAna Vinuela 
((ana.vinuela /at/ univ-paris-diderot.fr) 
<mailto:(ana.vinuela /at/ univ-paris-diderot.fr)>). Proposals should include a 
short bibliography (4 titles maximum), as well a short biography of the 
author (5 lines maximum).


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