Archive for 2016

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[ecrea] corporate responsibility and communications based PhD bursary

Wed May 11 23:01:46 GMT 2016



*Leeds Beckett University has funding for a corporate responsibility and communications based PhD bursary.*

*http://www.leedsbeckett.ac.uk/research/research-degrees/research-studentships-and-fees-only-bursaries/*

*Each studentship will have a bursary of £14,296 per annum (pro-rata into 12 monthly payments) plus UK/EU Fees paid for a period of three years.*

**

*The University has recently won a major contract worth £18 million over five years, to deliver a new and highly innovative Integrated Healthy Lifestyles Service in Suffolk in the UK. This PhD is part of this programme.*

*Applications close on the 5th June 2016, for an October 2016 start.*

Specifically this call is for PhD proposals exploring the role of State and Commerce in the healthy eating debate(s): Businesses recognize their role and responsibility in the healthy eating debate. They, like state actors, spend much time, effort and resource attempting to respond to the issue and to get their message across. Frequently this fails, is confused or is perceived as distrustful and self-interested marketing of the corporate brand by consumers, government, the media and NGO groups. This research will explore the role of the state at both a national and local level on the debate as well as the important but often misdirected and misunderstood attempts by business to respond appropriately to government as well as consumer and pressure group demands and expectations for a ‘responsible’ approach. The research may explore the efforts of business to respond to this agenda to build a framework of understanding from a local level and potentially in partnership with actors on the ground. Processes of communication will be analysed and evaluated to support and build deeper and more meaningful engagement with stakeholders at all levels.


For further details please contact Professor Ralph Tench tel:+44(0)113 81 27539, email: (r.tench /at/ leedsbeckett.ac.uk)

*Professor Ralph Tench (Dr)*

*Director of PhD Programmes*

*Leeds Business School*

*Faculty of Business and Law *

*Leeds Beckett University*
*_Email (r.tench /at/ leedsbeckett.ac.uk) <mailto:(r.tench /at/ leedsbeckett.ac.uk)>_*


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