[ecrea] Fully-funded AHRC studentship - University of Stirling & Scottish FA: 'Fandom, Media & Gender in Scotland's "National" Game'

FANDOM, MEDIA AND GENDER IN SCOTLAND’S “NATIONAL” GAME


The School of Arts and Humanities is pleased to invite applications for 
this University of Stirling and Scottish Football Association 
fully-funded AHRC PhD Studentship (fees and subsistence at current AHRC 
UK/EU rates).

*Deadline: Friday 13*^*th* *May – 12 noon.*


'Fandom, Media and Gender in Scotland's "National" Game' investigates 
the representational and discursive framing of Scotland's men's and 
women's national teams as well as football fans' engagement with the 
national teams and players in both 'live' and 'mediated' contexts. It 
investigates how the Scottish men's and women's national teams are 
promoted, represented and discursively framed as well the kind of fan 
engagement with the national teams and players this promotes and 
enables. This project will identify existing promotional and audience 
engagement strategies, and examine fans as both audience members and as 
participants in media cultures through a series of focus groups. It will 
investigate patterns of engagement, motivations, pleasures and questions 
of community and identity.


For the external partner, the Scottish FA, this will offer crucial new 
knowledge, which will enable them to develop media and audience 
engagement strategies. In particular, it will provide an evidence base 
to allow the Scottish FA to reflect on whether/how strategies for 
development need to be tailored for the women's game (the men's game is 
currently the operational norm). In academic terms, it will make 
important, timely and original contributions to knowledge around sports 
fandom, gender, digital media and participatory culture. This project 
also constitutes a much-needed challenge to the gendered assumptions 
underpinning existing writing on sports fandom, which tends to focus on 
men's sports.


*How to apply*


Applicants must have gained a good undergraduate degree in an 
appropriate subject. In addition, applicants must hold a relevant 
postgraduate Masters degree, or be about to complete an appropriate 
Master’s degree — */or/* have other professional experience relevant to 
the scope of the project. Applicants who have already commenced PhD 
study are not eligible for this studentship.

*Eligibility to apply

*

In order to apply, you must fulfil both the academic and the residency 
criteria laid down by the AHRC.

/Academic eligibility – you must:/

  1. Have applied for and been offered a place to study at the University
     of Stirling (such an offer will be made to the successful applicant
     for this studentship). You should apply for a place to study a
     Research Degree in Film & Media Studies using this link:

https://portal.stir.ac.uk/student/course-application/get-course-block.jsp?dept=&type=R&course=&moa=&mos 
You
     will be able to upload all your documents here.
  2. Hold a relevant postgraduate Masters degree, or be about to complete
     an appropriate Masters level qualification – or have other
     professional experience relevant to the scope of the project.
/Residency eligibility – you must:/

  1. Be a British national normally resident in the UK; or
  2. Be an EU national normally resident in the UK, the EU or 
Switzerland; or
  3. Have been resident in the UK or EU for the past three years for
     reasons other than education.

More information on the application process and further particulars can 
be found here: Fandom, Media and Gender in Scotland's "National" Game 
Further Particulars 
<http://www.stir.ac.uk/media/schools/artsandhumanities/documents/CDA%20Boyle%20SFA%20further%20particulars.docx>


*Contact*

Potential applicants are welcome to contact Prof Karen Boyle 
((Karen.Boyle /at/ stir.ac.uk) <mailto:(karen.boyle /at/ stir.ac.uk)>) for more 
detailed information or with informal queries.


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