Archive for 2016

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[ecrea] Call for Papers - IMC Review: Journal of Integrated Marketing Communications

Tue Apr 05 14:42:47 GMT 2016




Call for Papers



Submission Deadline: July 1, 2016
for 2016 Publication



The Journal

IMC Review: Journal of Integrated Marketing Communication (ISSN 001542-829X) focuses on all types of scholarship, commentary and practical application related to the array of integrated marketing communications disciplines, including advertising, public relations, direct marketing, interactive marketing, database marketing, sales promotion, and all other forms of promotional communication. IMC Review seeks especially to examine the rapidly evolving realities, issues, and challenges within the disciplines, as well as the social impact of various strategies and practices, in a manner useful to academics, students and practitioners in both for- and non-profit organizations. IMC Review is published annually, and is in its fourteenth year of publication.

Article Submission
Submissions of previously unpublished work are invited from academics, practitioners and students on all aspects of integrated marketing communications. Original research (including case studies), literature reviews, theoretical discussions, commentaries, and practical applications relevant to either instructional or professional settings are all welcomed. Articles representing diverse domestic and international perspectives are especially encouraged. All submissions are subjected to blind peer review.

Submission Criteria:

* Articles should be no longer than 5,000 words, and submitted electronically. * The author's name, affiliation and contact information should be on a separate title page. * An abstract should be provided for each article (maximum - 150 words). * All aspects of presentation, including references, should conform to APA style guidelines. * All tables and figures should be submitted in a separate file; placement should be indicated in text.
  *   Graphics should be in separate file, in .JPEG or .PDF



Submit to:
Mary Ellen Schiller, Editor
Roosevelt University, Department of Communication
Gage Building, 18 S. Michigan Avenue
Chicago, Illinois 60605
(mschille /at/ roosevelt.edu)<mailto:(mschille /at/ roosevelt.edu)>

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