[ecrea] Call for Papers - IMC Review: Journal of Integrated Marketing Communications

Call for Papers



Submission Deadline: July 1, 2016
for 2016 Publication



The Journal

 IMC Review: Journal of Integrated Marketing Communication (ISSN 
001542-829X) focuses on all types of scholarship, commentary and 
practical application related to the array of integrated marketing 
communications disciplines, including advertising, public relations, 
direct marketing, interactive marketing, database marketing, sales 
promotion, and all other forms of promotional communication. IMC Review 
seeks especially to examine the rapidly evolving realities, issues, and 
challenges within the disciplines, as well as the social impact of 
various strategies and practices, in a manner useful to academics, 
students and practitioners in both for- and non-profit organizations. 
IMC Review is published annually, and is in its fourteenth year of 
publication.

Article Submission
Submissions of previously unpublished work are invited from academics, 
practitioners and students on all aspects of integrated marketing 
communications. Original research (including case studies), literature 
reviews, theoretical discussions, commentaries, and practical 
applications relevant to either instructional or professional settings 
are all welcomed. Articles representing diverse domestic and 
international perspectives are especially encouraged.  All submissions 
are subjected to blind peer review.

Submission Criteria:

  *   Articles should be no longer than 5,000 words, and submitted 
electronically.
  *   The author's name, affiliation and contact information should be 
on a separate title page.
  *   An abstract should be provided for each article (maximum - 150 
words).
  *   All aspects of presentation, including references, should conform 
to APA style guidelines.
  *   All tables and figures should be submitted in a separate file; 
placement should be indicated in text.
  *   Graphics should be in separate file, in .JPEG or .PDF



Submit to:
Mary Ellen Schiller, Editor
Roosevelt University, Department of Communication
Gage Building, 18 S. Michigan Avenue
Chicago, Illinois 60605
(mschille /at/ roosevelt.edu)<mailto:(mschille /at/ roosevelt.edu)>

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