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[ecrea] Private Television in Europe: Competition Rules?! conference

Thu May 21 15:21:38 GMT 2015




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*Private Television in Europe: Competition Rules?! (3 June, Brussels)*

The emergence of over-the-top video platforms such as Netflix and
YouTube, the entry of other players like television distributions in
areas such as television production and aggregation, and the
ever-intensifying internationalization of media markets are a disruptive
force in the competitive dynamics of television broadcasting. The
traditional way of doing business, of valorizing television content, and
of dealing with commercial rivalry is under pressure and will be no more
in 10 year time.

Against this background, television companies engage in defensive and/or
offensive strategies to ensure continuing growth. In so doing, they
compete with media companies that ‘play’ in another regulatory field (in
the case of telecommunications and cable companies) or without
significant media/communication-specific rules at all (in the case of
over-the-top players). Indeed, competition rules apply to all those
companies that operate in the internal market and some emerging
strategies might be at odds with the rationale of European competition
law. Having said that, some actually question whether traditional
competition policy is efficient, effective, and/or necessary to deal
with the competition challenges in the television broadcasting industry
– if such a separate market can be delineated any longer.

This one-day conference focuses on the challenges of competition and
competition policies in television broadcasting markets. How is the
evolution from a two-sided market to platform economics reshaping
competition in television broadcasting? Do gatekeeper positions call for
a different or more stringent regulatory approach? How are new market
dynamics changing competition for content creation and acquisition? Will
content remain king? Or will new competitive dynamics undermine the
sustainable creation of high quality content, especially in small media
markets? Is there a need for additional media-specific regulation in
this regard and are new taxation instruments in France, Germany,
Flanders, etc. instructive? Is the television broadcasting sector
internationalizing further? What is the impact thereof on the sector?
What is the role for competition policy in fostering cross-border
distribution of audiovisual works? How should the on-going merger and
acquisition activity between content and distribution markets be addressed?

These and other questions will be addressed by several distinguished
academic scholars, policy makers, and industry representatives at the
third “Private Television in Europe” conference “Competition Rules?!”.

We cordially invite you to attend this conference, taking place on 3
June 2015, in Brussels, and other events part of the Media Week (2-5
June 2015).

For more information, please have a look at
http://smit.vub.ac.be/Conference/PTV2015/Home



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