Archive for 2012

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[ecrea] new book: Mediatization of Public Services. How Organizations Adapt to News Media

Thu Dec 06 15:42:33 GMT 2012







Thomas Schillemans 2012, Mediatization of Public Services. How Organizations Adapt to News Media



Public services are increasingly delivered by organizations operating at arms’ length of governments. These organizations occupy one third of the total news and spend huge sums of money on media management. This book provides the first comprehensive analysis of how public services are affected by their media environment. It describes how public service providers have become «mediatized»: have adapted their structures and processes to media pressure. The adaptation is profound; some managers use 25% of their time on media and others state that «from day one, how to get it through the media is on your mind». This normative issue of media influence is approached on the basis of extensive international research. At display is a collection of «inside stories» from the daily encounters between media and public service providers.



Zie: http://www.peterlang.com/?263730



dr. Thomas Schillemans | Universitair Docent | Universiteit Utrecht | Bestuurs- en Organisatiewetenschap (USBO) | Bijlhouwerstraat 6, 3511 ZC Utrecht | Tel. 030 253 9401 | * (t.schillemans /at/ uu.nl) |




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