[ecrea] PSB-Digital Project -- Final Workshop in Brussels, Feb. 6th 2012

PSB-Digital Project | Final Workshop

Date: February 6th 2012 (Monday).
Venue: Hanse-Office in Brussels, Avenue Palmerston 20, B-1000 Brussels.
Free attendance, but registration is required.

Dear Colleagues,

The Hans Bredow Institute for Media Research is organizing the “The 
Adaptation of Public Service Broadcasting to the Multiplatform 
Scenario”. It will be hosted by the Hanse-Office in Brussels.

The workshop wants to analyse the current transformations as well as the 
extension experienced by Public Service Broadcasting due to technology 
innovation. Both factors have resulted in relevant conflicts and 
discussions within the media market, which have also fostered an intense 
political debate.

The event will include 3 sessions:

1. “Redefining and Repositioning Public Service Media in the 
Multiplatform Scenario: Challenges, Opportunities and Risks”

Dr. Roberto Suárez Candel, researcher in charge of the PSB-Digital 
project, which has been funded by the Marie Curie Programme, will 
present the final findings concerning the current transformations and 
challenges that public service broadcasters must face with regard to 
their remit, organization and performance. Moreover, the conclusions 
resulting from the comparison of the adaptation strategies implemented 
by public operators in Germany, Poland and Spain will be discussed.

2. Professional / Academic Debate Panel: “Adapting Public Service to the 
‘Anything, Anywhere, Anytime’ Paradigm: National Strategies in Germany, 
Poland and Spain"

A panel including representatives from national public broadcasters and 
academic scholars will discuss how public service can make the most of 
innovation and of the multiplatform scenario, how to improve its 
performance in order to provide citizens with a better value for money 
and how to face the hostilities by commercial players.

3. Supranational Debate Panel: “Regulation and Accountability: Shaping 
the Extension and the Future of Public Service Media”

Members of the European Commission’s services, the European Parliament, 
the Council of Europe and the European Broadcasting Union will analyse 
the international debate regarding public service media and how 
supranational institutions can influence, determine or contribute to 
national policies. The debate will be focused on the accountability of 
public service and how the current ex-ante evaluation trends in this 
field might have an impact on its evolution and extension.


> > Organizational details:
Date: February 6th, 2012 (Monday)
Schedule: from 09:30 to 15:30
Venue: Hanse-Office in Brussels, Avenue Palmerston 20, B-1000 Brussels



> > Registration:
Attendance is free but registration is necessary. Seats are limited to 
60 people, so early registration is strongly recommended. Registration 
deadline: January 27th 2012.


You can register at this website: 
http://www.psb-digital.eu/workshop/final_workshop.html


> > Additional Information:
You can find additional information about the PSB-Digital project, the 
Hans Bredow Institute and the Hanse-Office in Brussels in the following 
websites:

http://www.psb-digital.eu
http://www.robertosuarez.es

http://www.hans-bredow-institut.de
http://www.hanse-office.de


> > Help & Contact:
For any further information concerning the workshop 
organization/programme or any questions regarding the registration, 
please, contact Mrs. Christiane Matzen at the Hans Bredow Institute for 
Media Research (Hamburg).

Telf.: +49.40.450.217.41
Email: (c.matzen /at/ hans-bredow-institut.de)

We hope to see you in Brussels!

Best regards,

Dr. Roberto Suárez Candel
Marie Curie Research Fellow
Hans Bredow Institut für Medienforschung

Heimhuderstr. 21
20148 - Hamburg - Germany
Phone: +49.40.450.217.43
Fax: +49.40.450.217.77

(r.suarez /at/ hans-bredow-institut.de)
www.psb-digital.eu
www.robertosuarez.es