Asking questions that can be answered:
from epistemology to methodology
PhD intensive seminar
*Preliminary program*
Time: October 3-7, 2011
Place: University of Copenhagen, Southern Campus
Credits: 5 ECTS
Instructors: Professor W. Russell Neuman, 
University of Michigan, USA; Professor Klaus 
Bruhn Jensen, University of Copenhagen, Denmark
One of the key challenges of developing, 
conducting, and completing a PhD project is how 
to turn grand theoretical issues into concrete 
empirical questions that can be answered  in 
time, and as a specific contribution to its area 
of study. This was brought home in an imagined 
dialogue between two figures of 
twentieth-century American social science  C. 
Wright Mills and Paul F. Lazarsfeld. Mills reads 
aloud the first sentence of The Sociological 
Imagination (Mills, 1959): ?Nowadays men often 
feel that their private lives are a series of 
traps.? And Lazarsfeld replies: ?How many men, 
which men, how long have they felt this way, 
which aspects of their private lives bother 
them, do their public lives bother them, when do 
they feel free rather than trapped, what kinds 
of traps do they experience, etc., etc., etc.? 
(Stein, 1964: 215). Both perspectives are 
needed; the question is how to join 
epistemology, methodology, empirical evidence, 
and theoretical interpretation in practice.
The intensive seminar provides a forum for PhD 
students in media and communication studies to 
meet this challenge. It invites the 
participation of PhD students at different 
stages of their dissertation projects: the 
relationship between questions and answers is 
integral to the design of studies, but also to 
the analysis of evidence, as well as the 
interpretation of findings and insights. The 
organizers, further, invite participants with 
qualitative, quantitative, and multi-method 
projects: there are important similarities as 
well as differences in the kinds of questions 
that different methodologies ask  and in the answers they can provide.
The intensive seminar is co-taught by two 
experienced researchers with complementary 
competences in the humanities and the social 
sciences, both with a strong international and 
interdisciplinary profile. They will share book 
projects in progress concerning communication 
theory and research methodology (Jensen, in 
preparation; Neuman, in preparation)  these 
volumes will constitute the central readings for 
the seminar. The summer school as a whole will 
emphasize intensive collaboration about the 
general challenge that PhD students share, 
departing from the projects of the participants.
Preparation and participation
·      15 page paper on the PhD student?s own project
·      5 page commentary on another participant?s paper
·      Approximately 600 pages of readings
·      Presentation of own paper
·      Response to other participant?s paper
Day format
·      ?Keynote? lectures  one by each 
instructor  on the theme of the day, followed by plenary discussion
·      Lunch
·      Group exercises: participants? projects related to the theme of the day
·      Debriefing and plenary discussion
·      Informal advising session with instructors, and among participants
·      Dinner
·      Social activities
Week format  themes
·      Day 1: Knowledge interests: why do you want to know  about what?
·      Day 2: Research design: what can(not) be known about the question?
·      Day 3: Data collection: what is (not) relevant?
·      Day 4: Data analysis: coding, categorization, interpretation, modeling?
·      Day 5: Publication / making public: who wants to know?
References
Jensen, K. B. (Ed.). (in preparation). A 
Handbook of Media and Communication Research: 
Qualitative and Quantitative Methodologies (2nd 
ed.). London, New York: Routledge.
Mills, C. W. (1959). The Sociological 
Imagination. London: Oxford University Press.
Neuman, W. R. (in preparation). The Structure of Communication.
Stein, M. (1964). The Eclipse of Community: Some 
Glances at the Education of a Sociologist. In A. 
Vidich, J. Bensman & M. Stein (Eds.), 
Reflections of Community Power. New York: Wiley.
For updated information and signing up, 
http://phd.hum.ku.dk/mediacom/courses/asking_questions/
(kbj /at/ hum.ku.dk)
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Klaus Bruhn Jensen
Professor, dr.phil.
Film and Media Studies Section
Department of Media, Cognition, and Communication
University of Copenhagen
DK-2300 Copenhagen S
Denmark
(kbj /at/ hum.ku.dk)
www.media.ku.dk
Tel +45-35328100
Fax +45-35328110
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