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[ecrea] Political Communication titles - Routledge
Thu Nov 12 17:47:47 GMT 2009
The following Political Communication titles have
been recently published by Routledge.
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Global Political Marketing
Edited by Jennifer Lees-Marshment, Chris Rudd, Jesper Stromback
There is increasing awareness of growing
similarities in political marketing practices
around the world. Global Political Marketing is a
comprehensive analysis of why, how and?
October 2009 | Hardback: 978-0-415-42722-7 (Routledge)
Read More
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Winning with Words
The Origins and Impact of Political Framing
Edited by Brian F. Schaffner, Patrick J. Sellers
Today's politicians and political groups devote
great attention and care to how their messages
are conveyed. From policy debates in Congress to advertising on the?
August 2009 | Paperback: 978-0-415-99794-2 (Routledge)
Read More
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Political Marketing
Principles and Applications
By Jennifer Lees-Marshment
Political Marketing is the first comprehensive
textbook to focus on political marketing, and
introduces students to how candidates, parties,
elected officials and governments around the?
July 2009 | Paperback: 978-0-415-43129-3 (Routledge)
Read More
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