[eccr] New BBC handbook for iTV

New BBC handbook for iTV
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The BBC wants to work more closely on interactive TV (iTV) and
cross-platform productions, announced its head of new media and
technology in Edinburgh last week.

In order to facilitate better working links with independent production
companies, the BBC has released the "BBC Production Handbook", to inform
interested parties of it's technical and production standards, as well
as it's commissioning guidelines.

The guidelines aim specifically at four technological platforms the BBC
has taken on- websites, show-specific iTV, 24/7 iTV and emerging
platforms. The technical information specifies the various network
platforms currently being used- digital satellite, digital cable, DTT
and Hull Interactive.

Information is also available on 'lessons learned', as well as a BBC
style guide, and contacts.

The release of the guide suggests the BBC is looking for more TV/Web
convergence projects, as well as seeking iTV applications that allow
viewer inter-communicability. Return-path functionality is also
highlighted, as are iTV projects for 'under-served audiences'.


Source: http://www.tvmeetstheweb.com/news/shownews.asp?ArticleID=12211 - TV
Meets the Web

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