[Commlist] International Conference - Astroturfing and Other Strategies for the Instrumentalization of Citizen Authenticity

As part of the Astroturfing: Analysis, Strategies, Techniques, 
Regulations and Observations (ASTRO) project, the Labfluens team at the 
Université du Québec à Montréal is organizing an international 
conference. This event will bring together researchers who have explored 
the phenomenon of astroturfing, to share their experiences and research 
results.

Participation is free, but registration is required before April 15 : 
https://labfluens.uqam.ca/nouvelles/seminaires/journee-detude-internationale-sur-lastroturfing-et-autres-strategies-dinstrumentalisation-citoyenne/ 


The event will be held entirely in English.

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May 5,  2025
U Q A M - room P K 1 1 40
2 01 ,  av .  du  P r és i dent- K ennedy M ontr éal H 2 X 3 Y 7



PROGRAM

RECEPTION 8:00

8:30 - 9:00 : Greetings by Stephanie Yates and Camille Alloing

SESSION 1
9:00 - 12:00
Astroturfing, legislative framework, and effects on public debate

Melissa Durkee (Washington University)
Astroturfing and Democratic Participation in Global Governance: 
Exploring Legal Frameworks
Jordan B. Kinder (Wilfrid Laurier University)
On Canadian Oil, Social Media, and the New Astroturfing
Andreea Musulan & Jean-François Godbout (Université de Montréal)
Online Influence Campaigns: Strategies and Vulnerabilities

LUNCH BREAK

SESSION 2
13:15 - 15:30
Conceptualization of the phenomenon, strategies, and tactics

Courtney D. Boman (University of Alabama)
Shielding Against Astroturfing: The Power of Inoculation

Elizabeth Dubois (University of Ottawa) & Fenwick McKelvey
(Concordia University)
Experimenting with generative AI tools to create astroturfing campaigns

BREAK

SESSION 3
16:00 - 18:00
Detection on digital platforms

Florian Dauphin (Université de Picardie Jules Verne) Debunking vs. 
Astroturfing: Raising Awareness and Mobilizing Against Manipulative 
Strategies

Derek Ruths (McGill University)
Mission Impossible – detecting social media bots



END OF THE DAY 18:00- 18:30


Closing remarks by the organizers

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