[Commlist] Lecturer in media & marketing analytics (City St George's, University of London)

City St George’s, University of London is continuing a strategic 
expansion of its Media and Communications offerings and seeks to appoint 
a LECTURER IN MEDIA & MARKETING ANALYTICS.

The *Department of Media, Culture and Creative Industries* draws 
together academic staff specialising in Advertising, Creative Writing, 
Culture and Creative Industries, English, Marketing Communication, Media 
Management, Media and Communications, Media Production, Public 
Relations, Publishing and Strategic Communication. The department is 
committed to maintaining the high quality of our teaching. For more 
information on the courses and modules we currently provide please see 
our website: 
_https://www.city.ac.uk/about/schools/communication-creativity/media-cultural-creative-industries 
<https://www.city.ac.uk/about/schools/communication-creativity/media-cultural-creative-industries>_ 


You should have the knowledge and ability to teach students across our 
programmes (such as BA Media and Communications, BA Communication, PR 
and Advertising, MA Media and Communication, MA Marketing Communications 
and MA Public Relations and Strategic Communications) how to collect, 
read, analyse, interpret and implement user and marketing data in the 
media and communication Industries.

Specifically, the successful candidate will be able to teach (or 
contribute to teaching on) most or all of the following modules:

  * Audiences, Markets and Analytics (MA)
  * Digital Consumers and Markets (MA)
  * Social Media Marketing (MA)
  * Analytics and User Experience (UG, Y3)
  * Media and Communication Audiences (UG, Y1)
  * Introduction to Marketing (UG, Y1)

The successful applicant will have a good first degree (ideally in 
Media, Communication, Data Analytics, Marketing, Statistics or a related 
field) and industry-derived expertise related to Media and Marketing 
Analytics. The role is focussed on professional analytical skills 
related to understanding marketing data and customer behaviour, 
especially as these pertain to media companies and their audiences. Your 
specific focus and expertise may include (but is not limited to): 
audience and consumer research, social media analytics, web marketing 
and analytics, social network analysis, sentiment analysis, user surveys 
and target audience analysis in digital media, social listening, data 
visualisation and/or other analytic methods and tools.

You will have expertise in quantitative methods and be able to teach 
students (who will not have a thorough background in quantitative 
methods) data literacy in a way that is accessible and helps them 
understand how market data insights can improve their practice as media 
and communication producers or managers.

We are looking for an enthusiastic and committed teacher able to engage 
and enthuse a diverse student body. We are also looking for a new 
colleague who is a team player and willing to collaborate to 
strengthen and scale the provision of Media and Marketing Analytics 
across an expanding portfolio of undergraduate and postgraduate courses, 
CPD, short courses and so on.

*Closing date for applications: Sunday 22nd March 2026 at 11:59pm*


For further information, a full JD and to apply please see:

https://jobs.citystgeorges.ac.uk/#en/sites/CX_1001/jobs/preview/100030/?keyword=Lecturer+in+Media+and+Marketing+Analytics&mode=job-location 




	
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