[Commlist] new book: Understanding Video Activism on Social Media

Intellect is pleased to share that /Understanding Video Activism on 
Social Media 
<https://www.intellectbooks.com/understanding-video-activism-on-social-media>/, by Jens 
Eder, Britta Hartmann and Chris Tedjasukmana, is out in paperback and 
hardback! This book is also available in *Open Access*!

What political power do videos on social media have? In what ways do 
they exert influence, shape publics and change political life? And how 
can committed civil society actors in this field assert themselves 
against hegemonic discourses, commercial interests, anti-democratic 
agitation, and authoritarian propaganda? These questions are being 
debated intensely as social media increasingly dominate global 
information flows, and videos increasingly dominate social 
media. Understanding video activism seems particularly relevant at a 
time when the internet is undergoing fundamental disruptions. The forms, 
practices, and opportunities of activism depend on its media 
environment, which now is changing rapidly and profoundly in terms of 
its technological basis, ownership, legal regulations, and governmental 
control.


*_Table of Contents
_*
*List of Figures
Acknowledgments
Introduction:* The Power of Video Activism

*1. The Media Logics of Video Activism: Frames, Forms, and Platforms
*- Political Contexts and Frames of Video Activism
- Common Forms and Types of Activist Videos
- The System of Social Media Platforms
- The Platform System in the Age of the Splinternet
- How to Outsmart Platforms: /The Most Boring Viral Video/

*2. Trajectories of Video Activism: Past and Present
*- Demanding Representation, Criticizing Capitalism
- Participation and a Voice of One’s Own
- Political Aesthetics
- The Role of Media Technology in the History of Video Activism
- Videos Everywhere: Between Empowerment and Disillusionment

*3. The Impact of Political Videos: Attention, Affect, Action
*- Pathways to Impact
- Competing for Attention, Overcoming Obstacles
- Image Wars in the Discourse on Migration
- Political Emotions and the Different Audiences of Activism

*4. Activist Video Strategies: From Creation to Networking
*- Video Aesthetics and Spreadability: A Variety of Effective Forms
- The Dynamics of Distribution: Networked Attention and Emergent Narratives
- General Video Strategies in the Climate Crisis Discourse
- A Case of Strategic Provocation: Rezo’s “Destruction of the CDU”

*5. The Diversity of Video Activists: Practices and Communities
*- Small Media Collectives: Committed and Counterpublic
- Influencer Networks: Hybrid and Hypervisible
- Large NGOs: Established and Evolving
- Hashtag Movements: Polyphonic and Unpredictable
- Embracing the Diversity of Video Activism

*6. Video Activism and the Public Sphere: Creating Counterpublics
*- Publics and Counterpublics
- Creating Counterpublics: The Case of Black Lives Matter
- Expanding the Democratic Public Sphere

*7. Video Activism in Times of Upheaval: Toward Diversity in Solidarity
*- Video Activism at War: Changing Contexts, Shifting Roles
- Video Activism Under Pressure
- A Plea for Diversity in Solidarity

*Notes
Media References
Bibliography*


Please visit our website for more information:
www.intellectbooks.com/understanding-video-activism-on-social-media


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