[Commlist] Call for Chapters: Digital Marketing Unleashed

*Book Title: Digital Marketing Unleashed *
Create an Irresistible Brand*

Editors
Shruti Chopra*
Ruchi Goel**

*_Call for Chapters_*

The advent of digital technologies and the internet have changed the 
field of marketing. Today's consumers, who spend more time online than 
ever before, can no longer be reached only by using traditional 
marketing techniques. This change has resulted in the development of 
digital marketing, which includes a wide range of methods and approaches 
intended to advertise goods and services online. The subject of digital 
marketing is intricate and fast developing, necessitating a blend of 
technical know-how, inventiveness, and understanding of customer 
behaviour. Businesses that can successfully communicate with their 
target audience, create brand awareness, and turn web traffic into 
purchases are successful in digital marketing.

This book offers a thorough introduction to digital marketing with an 
emphasis on the most efficient methods for online product and service 
promotion. The book provides useful guidance and ideas that can be used 
in any industry and is applicable to both beginners and seasoned marketers.

*Tracks:*

Understanding Digital Marketing
Developing a Digital Marketing Strategy
Building Brands through Digital Media
Knowing your customers
Traditional Vs Online Marketing
Influencer Marketing
Search Engine Optimization (SEO)
YouTube Marketing
Social Media Marketing
Email Marketing
Content Marketing
Mobile Marketing
Web Analytics
Understanding and Managing the Risks
Affiliate Marketing
Foresight of the Global Business Environment
Case Studies

*Submission Guidelines:*

The submission deadline for manuscripts is August 31st, 2023. The word 
Limit for a manuscript is 10000-12000 words. All manuscripts will go 
through a regular double-blind review process as stipulated by the 
publisher.

Acceptance of Manuscript: November 15, 2023

A zero Plagiarism policy will be strictly followed. Mail your manuscript 
at (dmueditors /at/ gmail.com) <mailto:(dmueditors /at/ gmail.com)>

Expected Publication: January 2024

Publisher: Reputed Publisher (will be disclosed after the acceptance of 
the manuscript).

*Assistant Professor, Trinity Institute of Professional Studies, GGSIPU

** Assistant Professor, Jagannath International Management School, GGSIPU
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