Archive for 2019

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[Commlist] New book - African Luxury: Aesthetics and Politics

Wed Dec 11 22:28:13 GMT 2019





Intellect is pleased to announce that /African Luxury: Aesthetics and Politics <https://www.intellectbooks.com/african-luxury>, /edited by Mehita Iqani and Simidele Dosekun, is now available in Hardback.

Moving far beyond predominant views of Africa as a place to be 'saved', and even more recent celebratory formulations of it as 'rising', /African Luxury: Aesthetics and Politics/ highlights and critically interrogates the visual and material cultures of lavish and luxurious consumption already present on the continent. Methodologically, conceptually and analytically, the collection dismantles taken-for-granted ideas that the West is the source and focus of high-end and hyper-desirable material cultures. It explores what the culture of consumption means in Africa in both historical and contemporary contexts, studying diverse luxury phenomena including fashion advertising, reality television, retail, gendered consumption and gardening to re-centre the discussion on existing contemporary luxury cultures across the continent.

*_Table of Contents_*
*_
_*
*Introduction: The Politics and Aesthetics of Luxury in Africa by Simidele Dosekun and Mehita Iqani*

*Section 1: Africa Risen*

Chapter 1: The Last Luxury Frontier? How Global Consulting Firms Discursively Construct the African Market by Mehita Iqani

Chapter 2: African Utopianism: The Invention of Africa in Diesel’s The Daily African – A Retrogressive Reading by Hlonipha Mokoena

Chapter 3: For Love or Money? Romance, Luxury and Class Distinction on Mzansi Magic’s Date My Family by Alexia Smit

*Section 2: Re/Crafting African Style*

Chapter 4: From African Print to Global Luxury: Dutch Wax Cloth Rebranding and the Politics of High-Value by M. Amah Edoh

Chapter 5: The Playful and Privileged Africanicity of Luxury: @AlaraLagos by Simidele Dosekun

Chapter 6: Fields of Marigold: Makers and Wearers of African Luxury Beaded Necklaces by Pamila Gupta

*Section 3: Ambiguous Luxury Spaces *

Chapter 7: Luminance and the Moralization of Black Women’s Luxury Consumption in South Africa by Ndapwa Alweendo and Simidele Dosekun

Chapter 8: The Politics of Repair: Talatona and Luxury Urbanism in Luanda, Angola by Claudia Gastrow

Chapter 9: Welcome to the Jungle: Tropical Modernism, Decadence, Gardening in Africa by Jonathan Cane


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