[ecrea] Voice of the Muslim Brotherhood

“Voice of the Muslim Brotherhood”
published by Routledge

Despite the burgeoning literature on the Muslim Brotherhood, knowledge 
about the movement is still rather limited, particularly with regard to 
its most strategic tool – media and communications. This book offers a 
fresh and close look into the communication strategy of the group, 
focusing on published periodicals, biographies, and websites that 
represent the voice of the Brotherhood.

The book analyses the core mission of the Brotherhood, namely its daᶜwa 
(call to faith) – how it is articulated and how it is defined by the 
movement as an ideology and a process; have the media represented a 
coherent voice of the Brotherhood over the past decades? What can they 
communicate regarding the Brothers’ perception of the needs of their 
audiences? How have the media served to sustain, preserve, and 
distinguish the movement for nine decades?

Adopting an interdisciplinary approach which integrates Media Studies 
and Social Movement Theory, the book provides a fresh analysis of the 
Brotherhood movement as an “interpretive community” and will be a 
valuable resource for anyone studying Media and Religion, Middle Eastern 
Studies or social movements.


Official details and further information can be found at: 
https://www.routledge.com/Voice-of-the-Muslim-Brotherhood-Dawa-Discourse-and-Political-Communication/Mellor/p/book/9781138078659

The book is also available as ebook for immediate download.

*Reviews*

“/Voice of the Muslim Brotherhood/ is a meticulous examination of the 
contents of the various media outlets associated with Egypt’s Muslim 
Brotherhood. Beyond demonstrating the variability of the viewpoints 
expressed by its spokesmen over time, the study’s attribution of the 
organization’s survival as a movement, despite repeated persecution, as 
deriving from its being an “interpretive community” with a common 
anti-colonialist worldview and shared practices rooted in Islam is a 
powerful one”.

James Jankowski, Professor Emeritus, University of Colorado, USA

“Throughout decades of opposition and repression, the message of the 
Muslim Brotherhood continued to appeal to large segments of the Egyptian 
population. The movement dynamically used all media at its disposal, 
from books, magazines and pamphlets to internet sites. Noha Mellor has 
admirably unraveled its media strategy, which makes her study vital for 
historians, social scientists, and media researchers seeking to 
understand modern Egypt and its Islamist movements”.

Uri M. Kupferschmidt, Professor, University of Haifa, Israel


---------------
The COMMLIST
---------------
This mailing list is a free service offered by Nico Carpentier. Please
use it responsibly and wisely.
--
To subscribe or unsubscribe, please visit http://commlist.org/
--
Before sending a posting request, please always read the guidelines at
http://commlist.org/
--
To contact the mailing list manager:
Email: (nico.carpentier /at/ vub.ac.be)
URL: http://nicocarpentier.net
---------------