Archive for May 2016

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[ecrea] East Asian Journal of Popular Culture 2.1

Thu May 05 21:42:27 GMT 2016






Intellect is delighted to announce the new issue of /East Asian Journal of Popular Culture 2.1 /this special edition on Cute Studies will explore this widespread trend with the ultimate goal of establishing Cute Studies as a new academic field.

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If you have any questions about the journal click here <http://www.intellectbooks.co.uk/journals/view-Journal,id=238/view,page=0/>or email (becky /at/ intellectbooks.com) <mailto:(becky /at/ intellectbooks.com)>

To subscribe to this journal clickhere <http://www.intellectbooks.co.uk/journals/view-Journal,id=238/view,page=1/>

List of articles (partial list):

*Eternal maidens: Kawaii aesthetics and otome sensibility in Lolita fashion* <http://www.intellectbooks.co.uk/journals/view-Article,id=21539/>**

*Authors*: /An Nguyen/

Page Start: 15

Originating in Japan, Lolita is a consumer lifestyle fashion unrelated to the Vladimir Nabokov novel. In this article, concepts that inform Japanese words like kawaii and otome are explored through interviews with Japanese women from their teens to mis-40’s who wear or have worn Lolita fashion.

*A loveable metaphor: On the affect, language and design of ‘cute’* <http://www.intellectbooks.co.uk/journals/view-Article,id=21542/>**

*Authors: */Joel Gn/

Page Start:49

Approaching the cute object as a metaphor for the loveable, this article provides a survey of the different approaches to the study of cuteness and uses their intersections to map out a three-domain approach that incorporates the dimensions of affect, language and design.

*When erotic meets cute: Erokawa and the public expression of female sexuality in contemporary Japan* <http://www.intellectbooks.co.uk/journals/view-Article,id=21546/>**

*Authors: */Hiroshi Aoyagi and Shu Min Yuen///

Page Start:97

This article addresses a conspicuous phenomenon within the burgeoning cute cultures of contemporary Japan – namely, pre-adult women adopting a fashion style that is simultaneously cute and hyper-sexy. Through a series of ethnographic observations and theoretical reflections, the authors aim to uncover how the initially subcultural cute fashion phenomenon was brought to public attention by incorporating hyper-sexy elements into a ‘sexy’ façade that publically signalled these young women taking control of their own sexuality.

*‘But I am a kid’: Optimizing adolescence in Oshii Mamoru’s The Sky Crawlers* <http://www.intellectbooks.co.uk/journals/view-Article,id=21537/>**

*Authors: */Lindsay Nelson /

Page Start:125

Oshii Mamoru’s 2008 film The Sky Crawlers imagines a world in which cloned adolescents (Kildren) are made to fight staged aerial battles for the entertainment of the TV-viewing public. This article uses the narrative and visual aesthetic of The Sky Crawlers to examine what it means to be an adolescent, a killer and a human being in a world where reality and spectacle have become indistinguishable, and where both the bodies of young people and the very idea of adolescence have been commodified by corporations.

If you have any questions about the journal click here <http://www.intellectbooks.co.uk/journals/view-Journal,id=238/view,page=0/>or email (becky /at/ intellectbooks.com) <mailto:(becky /at/ intellectbooks.com)?subject=East%20Asian%20Journal%20of%20Popular%20Culture%202.1>


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