Archive for 2013

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[ecrea] new book: "public media management for the twenty-first century: creativity, innovation, and interaction" (routledge 2013) and presentations from esf exploratory workshop on public media management (warsaw, 12-14 may 2013)

Wed Sep 25 09:11:29 GMT 2013






NEW BOOK: "PUBLIC MEDIA MANAGEMENT FOR THE TWENTY-FIRST CENTURY: CREATIVITY, INNOVATION, AND INTERACTION”

Edited by Michal Glowacki and Lizzie Jackson

Routledge, 2013 - Routledge Research in Cultural and Media Studies



This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online performance of traditional public media organizations. Contributors identify the most relevant and useful approaches, those likely to encourage creativity, interaction, and the development of innovative content and services, and discuss how such innovation can underpin the continuation or expansion of public service media in the changing mediascape. The collection consists of 15 separate chapters as well as a Foreword, and Introduction. The Foreword, which gives the rationale for the edited collection and its significance, is written by Jan Malinowski - Head of the Media and Information Society Division at the Council of Europe. The Introduction offers orientation to the structure of the book by drawing together the key questions and challenges facing public media today. This book is dedicated to Dr. Karol Jakubowicz, whose last academic work before his death in April 2013 was written for this edited collection.

Table of contents

Foreword Jan Malinowski

Editors' Introduction Michal Glowacki and Lizzie Jackson

Part 1: The Changing Mediascape: Implications for Public Service Media

1. Remixing Public Media’s Remit: The Implication of Networks for Public Service Media Jessica Clark and Minna Aslama Horowitz

2. The Value of Change, or How to Manage Uncertainty in Contemporary Communications Aukse Balcytiene

3. Moveable Media: Mobile Internet and New Policy Modes Gerard Goggin, Tim Dwyer and Fiona Martin

4. Strategies for Stakeholder Management and Crowdsourcing Matthias Karmasin and Daniela Kraus

Part 2: Public Service Media Management Face Old and New Challenges

5. Organisational Culture and Structures in Public Media Management – In Search of a Model for the Digital Era? Christian S. Nissen

6. Key Managerial Steps towards a Public Service Mixed Platform Offer Roberto Suarez Candel

7. Governance, Accountability and Transparency of Public Service Media in a Contemporary Mediatised World: The Case of Bulgaria Bissera Zankova

8. Funding Models for Online News Andra Leurdijk

9. The Mass, The Audience, and The Public: Questioning Pre-Conceptions of News Audiences Heikki Heikkila, Laura Ahva, Jaana Siljamaki and Sanna Valtonen

Part 3: Repositioning the Public in Public Service and Other Media Enterprises 10. New Public + New Media = New Leadership? The Council of Europe`s Approach to Governance in Public Service Media Michal Glowacki

11. Public Service Content Provision: New Models, New Partnership, New Skills Charles Brown

12. Managing Spontaneity: User-Generated Content in the Media Ecology Karol Jakubowicz

13. Participating Publics: Implications for Production Practices at the BBC Lizzie Jackson

14. Managed not Edited: How Participative Platforms Operate Ren Reynolds

Conclusion

15. Towards a Twenty-First Century Public Media: Conclusion Michal Glowacki and Lizzie Jackson



More about the book: http://www.routledge.com/books/details/9780415843256/



EUROPEAN SCIENCE FOUNDATION (ESF) EXPLORATORY WORKSHOP: “PUBLIC SERVICE MEDIA MANAGEMENT: IN SEARCH OF NEW MODELS FOR PUBLIC SERVICE MEDIA IN THE ERA OF SOCIAL CHANGE AND NEW TECHNOLOGIES”



Over 20 policy makers, media practitioners and scholars gathered together in the city of Warsaw (12–14 May, 2013) to discuss the challenges faced by public service media managers as the media and technologies evolve. The goal of the workshop was to analyse the changes and challenges facing public service media management and to address technological developments and the transformation of public communication enabled by network practices. The workshop aimed to encourage interdisciplinary research which is likely to contribute to the development and redefinition of public-centered approaches in contemporary media studies. The meeting organised at the University of Warsaw was sponsored by the European Science Foundation (ESF) after a successful proposal in response to the 2012 Call for ESF Exploratory Workshops.

Presentations delivered during the workshop are available at the website of Warsaw University: http://www.id.uw.edu.pl/dzialy/badania/strona/-esf-workshop



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