Archive for May 2022

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[Commlist] New Issue Communication and Methods 1(4) published

Wed May 04 08:43:48 GMT 2022





New Issue Communication and Methods 1(4)

The passage from subjectivity to objectivity, from opinion to knowledge, is necessarily mediated by analysis, critical thinking and evaluation of research methodologies. Therefore, Communication and Methods focuses on this first step in the search for knowledge in the field of Communication. It is a task that must be undertaken without fear and without complexes. Without complexes in having to compare ourselves with the (more) exact sciences, in whose fields of study regularities are (more) the norm. And without fear of making explicit the difficulties and limitations of the research methods we use, as suggested in the journal, since difficulties and limitations are as much a part of science as the results and conclusions, and all this, instead of impoverishing them, enriches
the findings of a research.

We also invite you to browse the summary of the journal to
access the articles and wish you all great reading.
The content is available at: http://comunicacionymetodos.com/index.php/cym/about <http://comunicacionymetodos.com/index.php/cym/about>

Contact:(info /at/ comunicacionymetodos.com) <mailto:(info /at/ comunicacionymetodos.com)>

Full Issue:
http://comunicacionymetodos.com/index.php/cym/issue/view/8 <http://comunicacionymetodos.com/index.php/cym/issue/view/8>


Editorial
http://comunicacionymetodos.com/index.php/cym/article/view/161/112 <http://comunicacionymetodos.com/index.php/cym/article/view/161/112>


Methodological Proposal for the Analysis of the Documental Form. From Quantification to Qualification Propuesta metodológica para el análisis de la forma documental. De la cuantificación a la cualificación
Álvaro Giménez Sarmiento, Víctor Cerdán Martínez
(9-25)

Methodological Proposal to Study the Advertising Effectiveness of "Necromarketing" Campaigns and Their Effect on the Consumer Propuesta metodológica para estudiar la eficacia publicitaria de las campañas de "necromarketing" y su efecto en el consumidor
Pedro Elías Ochoa Daza
(27-42)


Ideology and Television Series. From the Semiotic Sign to a Sociology of Sociology Ideología y series de televisión. Del signo semiótico a una sociología de la sociología
David del Pino Díaz
(43-58)


Design and Content on the Front Cover of Magazines: a Methodological Proposal for Analysis
Diseño y contenido en la portada de las revistas: propuesta metodológica
María Tabuenca Bengoa, Laura González-Díez, Belén Puebla Martínez
(59-72)


Integrative Methodological Proposal to Investigate the Thematic Approaching Political Communication Propuesta metodológica integradora para investigar la tematización en la comunicación política
Alfredo Rojas-Calderón
(73-90)

Methodological coordinates for artistic research/creation
Coordenadas metodológicas para la investigación/creación artística
Yohan Michel Madrigal Segredo, Pedro Ángel Hernández Herrera
(91-104)



Interdisciplinary research in business communication: methods for addressing intangibles and human-centered sustainability. La investigación interdisciplinar en la comunicación de empresa: métodos para abordar los intangibles y la sostenibilidad centrada en el ser humano
Daniela Musicco Nombela
(105-135)




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