[ecrea] Affective Capitalism special issue, ephemera vol 16 no 4

Affective capitalism
ephemera: theory & politics in organization vol 16 no 4
Edited by Tero Karppi, Lotta Kähkönen, Mona Mannevuo, Mari Pajala and 
Tanja Sihvonen
http://www.ephemerajournal.org/issue/affective-capitalism

Affective capitalism is understood in this special issue as a mode of 
production where systems of organising production and distribution rely 
on the capacities of different bodies, human and non-human, to encounter 
each other. These encounters and different modes of capital that emerge 
are surrounded by a vast array of technologies of production, capture, 
valorisation, commodification and transformation. Affective capitalism 
appeals to our desires, it needs social relationships, and organises and 
establishes them. The theme issue offers a variety of theoretical 
approaches to analysing formations of affect in contemporary capitalism. 
The issue includes ten essays that address ways of capturing affect in 
different contexts, such as debt, media and popular culture, brain 
research, humanitarianism, and pedagogy.

Table of contents:

Affective capitalism: Investments and investigations
Tero Karppi Lotta Kähkönen Mona Mannevuo Mari Pajala Tanja Sihvonen
Wearing the world like a debt garment: Interface, affect, and gesture
Gregory J. Seigworth
Zopa’s lambs: Video ads, internet investment, and the financialization 
of affect
John Carter McKnight Adam Fish
Various joyful encounters with the dystopias of affective capitalism
Tony Sampson
  ‘Cause I wuv you!’ Pet dog fashion and emotional consumption
Annamari Vänskä
Zen and the art of everything: Governing spirituality in 
entrepreneurship education
Antti Saari Esko Harni
Somatic pedagogies: Critiquing and resisting the affective discourse of 
the neoliberal state from an embodied anarchist perspective
Rhiannon Firth
The work of humour in affective capitalism: A case study of celebrity 
gossip blogs
Anne Graefer
Doing good reality, masculine care, and affective capitalism
Kaarina Nikunen
Understanding affective labor online: A depth-hermeneutic reading of the 
My 22nd of July webpage
Steffen Krüger
Sharing as labour and as gift: Couchsurfing as an ‘affective enterprise’
Karolina Mikołajewska-Zając
Putting the inalienable to work: Labour and life in contemporary capitalism
Kylie Jarrett







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