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Sun Mar 27 20:39:54 GMT 2016


Internet and transparency

The outburst of the 2.0 Internet profoundly affects our society and=20
shapes a particular media environment suitable for the dissemination of=20
the =93transparency imperative=94 in organisational communication. In=20
addition, companies and institutions now seek to use new digital=20
textualities of conversation to support their transparent image, i.e.=20
portraying themselves while practicing and =93celebrating=94 transparency=
.=20
Participants may choose to analyse this specific triangle (Web 2.0,=20
transparency and organisations) thereby identifying the links between=20
these different elements, and reflect about the increased media=20
revolution that is underway, i.e. the search for transparency within=20
organisations.

The rhetoric of transparency in organizational communication

This aspect mainly focuses on the presence of transparency as rhetorical=20
figure and as communication content. How do organisations and their=20
members communicate about transparency? Which rhetoric emerges, built on=20
these semiotic constructions? Participants may therefore epitomise the=20
different practices, mobilisations, instrumentalisations and emergences=20
of transparency in speeches, texts and media. Different approaches to=20
textualities and organisational conversations are envisaged: the ones=20
being more attentive to interactions and to the dynamics of the=20
construction of meaning around transparency. Others will be more=20
interested in the internal architecture of produced textualities=20
(semiotics, narratology, etc.) or seeking to combine different aspects.=20
The research field is rather large: internal, external, corporate, or=20
financial communication, commercial-product communication, communication=20
practices of associations or public institutions, etc.

Communication, labour, management, control and transparency

In this area, we are looking for studies focusing on the relationship=20
between transparency and management, regulation and organisation=20
practices in organisations. Ethics and legal aspects will hereby be=20
discussed. Regulations requiring, for example in the public domain,=20
access obligations to information are an interesting example of norms=20
influencing communication activities and the construction of meaning by=20
organisation members. These rules, laws, codes, and the general trend=20
towards =93judicialization=94 of organisational communication helps build=
ing=20
the context of transparency as genuine contemporary imperative. In this=20
particular focus, one shall reflect on ways to =93socialise=94 members of=
=20
organisations to the transparency issue, in their working life (through=20
training, internal communication actions such as launching new social=20
corporate networks, etc.).

Crisis and transparency

This section focuses on the relevance of transparency in crisis=20
communication. Researchers may propose studies and reflections on=20
specific cases of crisis communication policies, examining the=20
relationship between strategies, devices, crisis situations and the=20
requirement of transparency. They could stress the importance of=20
transparency in crisis communication strategies, or analysis the=20
perception and the feedback of actors about it. Is transparency relevant=20
in crisis communication policies? Is =93transparency=94 really present? W=
hat=20
visions do internal and external actors share as regards =93transparency=94=
=20
in corporate communications?

Environmental communication, CSR and transparency

How do communication practices use the notion of transparency as regards=20
the protection of the environment or the issue of corporate social=20
responsibility? While environment and CSR are now central elements in=20
the discourse of public and private organisations, they lost in the same=20
time part of their influence in giving credibility and legitimacy:=20
transparency thereby appears as an essential prerequisite (though partly=20
mythically and rhetorically grounded, as mentioned above). The=20
exploration of this triangular relationship (organisations,=20
environment/CSR and transparency) will be the main focus of this section.

Practical information

The conference will be in English and French.

The conference will be held in Brussels (IHECS, Bord de Verre building,=20
Rue du Poin=E7on 15).

Abstracts in English or French to (andrea.catellani /at/ uclouvain.be) or=20
(thierry.libaert /at/ uclouvain.be). Max. 2000 characters, references excluded.=20
Deadline: 30 March 2013.

Notification of acceptance: 30 April 2013.

Deadline for full articles: 15 October 2013.

Conference dates: 21 and 22 November 2013.

After the conference, a selection of papers will be made for an ensuing=20
bilingual publication (English and French) on transparency and=20
organizational communication.

Steering committee

Thierry Libaert (UCL), Andrea Catellani (UCL), Audrey Crucifix (UCL),=20
Gervais Cwako (UCL), Christine Hambursin (UCL), Fran=E7ois Heinderickx=20
(ULB, president of ICA), B=E9atrice Jalenques-Vigouroux (INSA Toulouse -=20
LASCO), M=E9lanie Notte (UCL), Sophie Pochet (UCL), Jo=EBl Saucin (IHECS =
-=20
UCL), Emmanuel Wathelet (UCL).

Scientific committee

Thierry Libaert (UCL), Andrea Catellani (UCL), Fran=E7oise Albertini=20
(Universit=E9 de Corse), Fran=E7oise Bernard (Universit=E9 d=92Aix-Marsei=
lle),=20
Jean-Jacques Boutaud (Universit=E9 de Bourgogne), Anne-Marie Cotton=20
(Arteveldehogeschool, Gand), Nicole D=92Almeida (Universit=E9 Paris=20
IV-Sorbonne), Gino Gramaccia (Universit=E9 Bordeaux I), Anne Gregory=20
(Leeds Metropolitan University), Oyvind Ihlen (University of Oslo),=20
Fran=E7ois Lambotte (UCL), Christian Le Moenne (Universit=E9 europ=E9enne=
 de=20
Bretagne Rennes 2), Jacquie L=92Etang (Queen Margaret University,=20
Edinburgh), Marc Lits (UCL), Catherine Loneux (Universit=E9 europ=E9enne =
de=20
Bretagne Rennes 2), Jordi Xifra (Universit=E9 Pompeu Fabra, Barcelone),=20
B=E9atrice Jalenques-Vigouroux (INSA Toulouse-LASCO), Ralph Tench (Leeds=20
Metropolitan University), Mich=E8le Venturini (Universit=E9 de Corse),=20
Jacques Walter (Universit=E9 de Lorraine), Ansgar Zerfass (Univ. of Leipz=
ig).

The conference is organized with the support of SFSIC (Soci=E9t=E9 Fran=E7=
aise=20
des Sciences de l=92Information et de la Communication).
Thierry Libaert and Andrea Catellani (UCL, Belgium)


LASCO - Laboratoire d'Analyse des Syst=E8mes de Communication des=20
Organisations
http://www.uclouvain.be/lasco.html


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